I have identified a market niche that is in its infancy. Almost noone knows about it yet because the product is brand new and only a few manufacturers make it. But the downside is that I don't have any hard data to assess what the potential market would be for the product. Do I take the plunge and just try it? The average price is about $200 retail. (for obvious reasons, I am reluctant to disclose what the product is...hope you understand).
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