Targeting your products to different market generations

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11 Jul 17 05:48:36 am
Market Generations are classified as baby boomers (born between 1946-1964), generation X (1965-1980), millenials (1980-1995), and Gen Z (1996-2010) so far. Apart from income, gender, and education; it is also important to know a specific generation's lifestyle, and social values as this can also stimulate their buying decisions.

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