Targeting your products to different market generations

Market Generations are classified as baby boomers (born between 1946-1964), generation X (1965-1980), millenials (1980-1995), and Gen Z (1996-2010) so far. Apart from income, gender, and education; it is also important to know a specific generation's lifestyle, and social values as this can also stimulate their buying decisions.

Checkout our new blog here and learn more on how to best target specific markets based on different generations: Link hidden: Login to view