Discover Trending and
High Growth Toy, Doll & Game Products
Try SaleHoo
Market Insights and supercharge
your research to find profitable products to sell online
your research to find profitable products to sell online
Don’t know what to look for? Browse
ideas below.
Lol Dolls
Increasing
735.5%
Growth
High-velocity, surprise-based collectible with strong brand recognition and repeat-purchase behavior. Buyers are drawn to the unboxing experience, character variety, and trading/collection chase, making it a frequent add-to-cart and gift choice
Ride-on Cars
Increasing
223%
Growth
High-appeal, big-ticket gifts for young children that buyers often choose as centerpiece holiday presents; strong perceived value and shareable “wow” factor drive traffic and conversion. Typical price range is $90–$200, supporting higher AOV and bundling opportunities
Finger Bike
Increasing
152.9%
Growth
A pocket-sized trick bike toy that buyers find fun, collectible, and shareable, appealing to kids, teens, and novelty seekers. The $9–$20 price point sits squarely in impulse/add-on territory for eCommerce stores, enabling low-friction conversion and easy bundling across colors/styles
My Little Pony
Increasing
151.2%
Growth
Strong character recognition and collectability drive repeat purchases and gifting, making this line a reliable traffic and basket builder. The $12–$24 price point hits impulse-buy and giftable sweet spots, with broad SKU coverage (figures, playsets, accessories) enabling bundles and upsells
Swingset
Increasing
133.4%
Growth
Strong buyer interest comes from families upgrading backyards for at-home play. Shoppers prioritize safety, durability/weather resistance, age fit, footprint, and straightforward assembly; clear specs and lifestyle images help convert
Teepee
Increasing
127%
Growth
Strong appeal as a children’s play tent and decor piece for playrooms and bedrooms; buyers value a cozy, photo-friendly space for imaginative play and gifting. Emphasize sturdy poles, breathable fabric, easy assembly, and collapsible storage; offer neutral colors and themed prints to fit home aesthetics
Star Wars Action Figures
Increasing
125.9%
Growth
Driven by a large, multi-generational fan base for an iconic sci‑fi franchise, these action figures attract both collectors and gift buyers. They sell well as display pieces and as affordable gifts, with a typical $17–$30 price point that suits impulse buys and bundling
Ride-on Car
Increasing
122.5%
Growth
High-appeal, giftable kids’ item that consistently converts during Q4 due to its “wow” factor and perceived value. Typical selling price of $108–$210 positions it as a mid-tier big gift that can lift AOV and attract gift shoppers
Avengers
Increasing
103.6%
Growth
Well-known superhero franchise with broad recognition and an active fanbase; buyers are driven by character affinity, gifting, and collectability. The $10–$30 price band suits impulse buys and add-ons, enabling bundles and low-friction upsells that can lift AOV and repeat purchases
Fidget Spinner
Increasing
95.3%
Growth
High impulse and gift appeal: buyers seek a simple stress-relief and focus aid for work, class, and travel. Pocketable and tactile, with collectible appeal across colors and finishes that can drive repeat and multi-unit purchases
Inflatable Toys
Increasing
87.1%
Growth
Broad, low-risk appeal for summer leisure and travel: buyers want affordable, lightweight fun for pools, beaches, backyard parties, and vacations. The $12–$27 price point supports impulse buys, gifting, and add‑on purchases; bright/novel shapes help drive social shareability and repeat buys for events
Kids Ride-on
Increasing
83.3%
Growth
High-demand Q4 gift purchased by parents and gift‑givers seeking a memorable, higher‑ticket toy for kids. Strong perceived value and “wow” factor drive conversions, and the $90–$250 price band lifts AOV while enabling clear good/better/best positioning
Wooden Rainbow Toy
Increasing
80.6%
Growth
Broad appeal stems from open-ended play value and display-worthy aesthetics: buyers use it for stacking, color sorting, and creative builds, and it doubles as nursery décor. The natural, minimalist look and perceived educational benefits make it a popular gift choice; the $16–$30 price point supports impulse buys and bundling, helping raise AOV
Children's Toys
Increasing
77.7%
Growth
Broad, recurring demand from parents and gift‑givers drives strong conversion near gifting occasions, with steady birthday purchases year‑round. The $12–$27 price band is impulse‑friendly, supports multi‑unit baskets, and works well as add‑ons or bundles in an eCommerce store
Robotic Toys
Increasing
69.6%
Growth
Strong buyer appeal stems from interactive features, tech novelty, and giftability, especially for kids and gadget-minded gift-givers. The $22–$54 price band fits common gifting budgets, supports entry-to-mid tier options, and tends to convert well when buyers are comparing “fun + educational” play value
Water Gun
Increasing
68.5%
Growth
Appeals to buyers seeking affordable, outdoor summer fun; the $13–$24 price point supports impulse buys and multi-unit orders for group play, lifting average order value. Strong fit for summer assortments and cross-sells with other warm-weather items, with clear, simple positioning that resonates quickly
Dolls
Increasing
60.8%
Growth
High gift appeal and broad age relevance make these items reliable basket builders. The $11–$25 price range hits an accessible gifting sweet spot and supports multi-unit orders, bundles, and add-ons, which can lift AOV
Ride On Toys
Increasing
49.3%
Growth
Strong gift appeal drives demand, as buyers see these as high-perceived-value items that encourage active play and feel “special” compared to standard toys. The $45–$129 price band sits squarely in the mid-ticket gift sweet spot, supporting compelling promos while preserving margin and boosting AOV during peak traffic periods
Childrens Toys
Increasing
48.6%
Growth
Buyer interest is driven by gifting (birthdays and holidays) and perceived developmental/educational value, plus trend-led characters and collectibles. The $13–$29 price band converts well for impulse and add‑on purchases, supports bundles, and fits “stocking stuffer” positioning while remaining accessible
Star Wars Lego
Increasing
39.4%
Growth
Licensed construction sets with an iconic sci‑fi IP drive consistent demand from collectors, gift‑givers, and families. Buyers value nostalgia, display‑worthiness, and collectability, leading to repeat purchases and multi‑item carts
Fidget Spinners
Increasing
39.2%
Growth
Impulse-friendly, low-ticket item that buyers pick up for stress relief, focus, and idle play; appeals across ages and works as a collectible with color/material variants. Lightweight and durable with low shipping costs, simple fulfillment, and minimal post-sale support; effective as an add-on to lift AOV
Yu-gi-oh
Increasing
38.4%
Growth
Strong collector and competitive communities drive steady demand and repeat purchases, with buyers motivated by playability, rarity, and nostalgia. The $13–$44 price range is accessible and giftable, encouraging add-on purchases and helping lift basket size without heavy discounting
Play Tent
Increasing
32.3%
Growth
Strong buyer appeal as an affordable, giftable indoor play space for kids. Drives purchases from parents and relatives seeking imaginative play and a cozy nook, with a broad audience and repeat gifting potential
Plastic Blocks
Increasing
29.7%
Growth
Broad appeal, open-ended play, and perceived educational value make these blocks attractive to buyers, with the $15–$26 price point fitting gifts and impulse purchases. They lend themselves to repeat buys via add-on sets and bundling with other kids’ activities, supporting basket size and cross-sell strategies
Games
Increasing
27%
Growth
Strong giftability and entertainment value make this a reliable Q4 sales driver, with a pronounced December spike tied to holiday gifting and gatherings. The $10–$20 price point suits impulse buys, add-ons, and stocking stuffers, widening the buyer base and enabling promotions without heavy margin pressure
Mega Bloks
Increasing
25.4%
Growth
Well-known construction blocks with strong gift appeal for young children; buyers value open-ended play and the ability to expand collections over time. The $19–$36 price range sits in a gifting sweet spot that converts well and supports add-on purchases without heavy discounting
Rocking Horse
Increasing
25.2%
Growth
Timeless, giftable nursery toy with strong nostalgia appeal and perceived durability; buyers value it as a keepsake that supports imaginative play, making it a frequent choice for parents and grandparents. Typical pricing of $53–$100 positions it as a mid-range gift that can lift AOV; clear photos and an option for personalization can further improve conversion
Big Toys
Increasing
24.1%
Growth
Demand peaks in December, driven by Christmas gifting. The $19–$33 price point sits squarely in mass‑market gift budgets, supporting impulse buys, promotions, and bundling to lift AOV
Barbie Dolls
Increasing
22.9%
Growth
High brand recognition and cross-generational appeal drive consistent interest from both gift givers and collectors. Buyers look for fashion/role‑play, variety, and collectability, leading to repeat purchases on outfits and accessories
Anime Toys
Increasing
21.1%
Growth
Appeals to buyers as affordable character collectibles and gifts; the $13–$20 price point supports impulse buys, upsells, and repeat purchases (completing sets or gifting multiple characters). Strong crossover between fans and gift buyers makes this category a reliable traffic driver and basket builder in eCommerce stores
Car Toys
Increasing
19.6%
Growth
High-volume giftable item with broad appeal to kids and collectors; common as stocking stuffers and impulse buys. Price point $12–$29 supports add-on sales, bundles, and AOV lifts; small and light for low-cost shipping and easy fulfillment
Doll House
Increasing
15.7%
Growth
Classic pretend-play gift with strong buyer appeal for children, often purchased by parents and grandparents. Sits in a mid-tier price band ($37–$94) that converts well for gifting while allowing upsell potential via accessories (furniture, figures, décor), which can increase average order value and repeat purchases
Kids Toys
Increasing
14.4%
Growth
Strong buyer appeal as gifts and everyday play items, with broad demand from parents and gift‑givers. The $11–$30 price band supports impulse buys, add‑to‑cart accessories, and bundle opportunities, helping sellers raise average order value across age groups and interests
Space Toys
Increasing
7.9%
Growth
Broad, evergreen interest from buyers who like space-themed gifts makes this a reliable traffic driver, with strong giftability and impulse-buy potential. The $12–$28 price band supports add‑on and bundle strategies without discounting heavily, and the theme photographs well for ad creatives and PDPs, aiding click‑through and conversion
Toy Guns
Increasing
7.7%
Growth
Buyers choose these for imaginative play, costume add-ons, and gifting; the $16–$29 price point is accessible for parents and gift-givers and supports multi-unit or add-on purchases in an eCommerce store. Conversion tends to improve with clear age guidance, safety notes, and straightforward feature summaries in listings, plus strong imagery and fast shipping options
Baby Toy
Increasing
6.1%
Growth
High gift-driven demand from parents and relatives for baby showers, first birthdays, and holiday gifting. The $9–$23 price point fits impulse buys and stocking stuffers, enabling multi-unit orders and bundling; buyers prioritize age-appropriate, safe, and engaging options that support early development
SaleHoo provides valuable insights on what is selling and what isn't. They helped me narrow down the product I want to sell and decide on the type of online store I want to have.
Start your Market Insights
7-day trial today
7-day trial today
Better insights. Better profits. All in one place.
Get started for $1
7-day trial • Cancel anytime