Sunglasses Market Trends, Forecast & Insights [2025]
Last updated Oct 8, 2025
Strong dual appeal as practical sun protection and a style accessory makes these a frequent add-to-cart. The $13–$17 price point supports impulse buys, multi-unit orders, and bundling; broad age and gender reach helps capture trend-driven demand without complex sizing.
Seasonality peaks in June with summer, so August is post-peak; use promotions to move remaining stock and target late‑summer travel and outdoor events. Maintain a lean evergreen selection year‑round, but plan core buying and marketing 6–8 weeks before the peak (April–May) to capitalize next season.
Seasonal
Peak month: June
Product details
Key details
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$15
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$13 - $17
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High Month June
Low Month November
Dropship products for Sunglasses
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more
Retro Tortoiseshell Oversized Pilot Sunglasses
USD $5.18
Photochromic Polarized Sunglasses for Men
USD $2.68
Retro Ultraviolet Proof Children's Sunglasses
USD $1.67
Stylish Polarized Folding Sunglasses and Wristband
USD $3.49
Motorcycle Goggles Off-Road Cycling Sunglasses
USD $5.27
Gothic Retro Steampunk Motorcycle Sunglasses Accessories
USD $1.36
Stylish Rimless Rectangle Sunglasses for Everyone
USD $0.62
Polarized Ultralight Pilot Sunglasses for Men
USD $6.08
Oversized Green Vintage Sunglasses for Women
USD $6.53
X7 Daisy Tactical Polarized Army Sunglasses
USD $7.16
Acrylic Ladder Style Sunglasses Display Rack
USD $5.95
Bluetooth Polarized Sunglasses with Wireless Headset
USD $5.16
Top suppliers for “Sunglasses”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Wholesalers
This supplier operates in the dynamic eyewear industry, providing an extensive selection of sunglasses and eyeglasses designed to meet various customer needs. With a commitment to blending style with functionality, their product range includes everything from prescription sunglasses to trendy eyewear designs, ensuring something for every individual.
They offer a variety of frame styles, including cat eye, aviator, and oversized options, making it easy for customers to find their perfect fit. Their dedication to quality is evident in their carefully curated collections, which feature popular and innovative designs that reflect current fashion trends. Each product is crafted with attention to detail, appealing to a wide demographic that values both aesthetics and performance.
In addition to their fashionable eyewear offerings, the supplier recognizes the increasing demand for specialized items such as blue light glasses and accessories that cater to modern lifestyles. Understanding the importance of protecting one’s eyes, they provide solutions tailored to everyday challenges such as screen time.
Customers interested in exploring the complete range of products or seeking additional information are encouraged to visit the supplier's website or reach out directly. With a focus on customer satisfaction and quality, this supplier continues to be a trusted name in the eyewear market.
Echo, Crush, Ashley, Milly, Revive, Skyland, Breath
Supplier name
Manufacturers
The supplier is a prominent player in the fashion eyewear industry, offering a wide array of stylish sunglasses suited for various customer needs. Their product range encompasses everything from classic aviators to modern geometric designs, catering to both fashion-conscious individuals and outdoor enthusiasts alike.
They pride themselves on their high-quality materials and attention to detail, ensuring that every pair of sunglasses not only enhances style but also provides essential UV protection. The selection includes bifocal sunglasses for those who enjoy reading outdoors and polarized options that excel during sports activities.
With ongoing seasonal collections, the supplier continually refreshes its offerings, presenting unique styles and color combinations that keep up with current fashion trends. Their business model emphasizes affordability, allowing customers to purchase products by the dozen, making it an attractive option for retailers and bulk buyers.
Dedicated to customer satisfaction, the supplier ensures fast shipping and reliable service. They invite potential customers and partners to learn more about their extensive product catalog and to reach out directly with any inquiries or for further information. Explore the exciting world of fashionable eyewear today, and discover the perfect pair for every occasion.
Khan, Glo
Supplier name
Wholesalers
Operating within the eyewear industry, this supplier specializes in providing an extensive selection of high-quality sunglasses and eyeglasses tailored for retail businesses. They pride themselves on staying ahead of fashion trends, consistently introducing the newest styles to their diverse clientele.
With over 1000 unique styles in their inventory, they ensure that businesses have ample options to cater to varying customer preferences. Their product offerings include everything from classic designs to cutting-edge contemporary pieces, suitable for any retailer's needs. The supplier emphasizes the importance of customer satisfaction and stands by all their products, which reflects in their promise of high-quality items.
They are particularly well-known for their competitive pricing and quick turnaround times, fulfilling orders within 1-2 business days. The supplier also provides free shipping on orders over $250, making it easier for businesses to stock their collections without incurring high freight costs.
As a private label specialist, they offer businesses the opportunity to develop their own branded eyewear products, making them a valuable partner for retailers looking to personalize their offerings. For anyone interested in keeping up with the latest trends and seeking reliable bulk eyewear, this supplier invites potential partners to explore their website or contact them directly for further information.
In summary, this supplier combines fashion-forward designs with affordability, ensuring retailers have a competitive edge in the rapidly evolving eyewear market.
Not available
Supplier name
Wholesalers
In the competitive eyewear industry, this supplier stands out as a premier source for bulk wholesale fashion sunglasses. With over 20 years of experience, they have established a robust reputation for providing trendy designer frames and classic styles, catering to varied customer preferences.
Located just south of Los Angeles, the supplier operates with the ethos that their greatest asset is the customer. They believe in making high-quality eyewear accessible, supplying resellers with fashionable products that meet the demands of the market. Their extensive catalog features an array of styles including aviators, cat-eye, retro, and sports frames among many others.
A unique aspect of their business model is that sunglasses are sold by the dozen, ensuring that retailers receive an assortment of each style ordered. This practice helps retailers maintain diverse inventory while providing a cost-effective purchasing strategy.
Additionally, they offer private label services that allow retailers to create their own brand identity. Their dedication to customer service and satisfaction is evident in their bulk discount programs and commitment to free shipping on select orders.
For those interested in exploring their offerings or seeking further assistance, more information is available on their website or by direct contact. This supplier is well-equipped to support any business looking to excel in the eyewear market.
Dxtreme, Khan, Kleo, Eko, Glo, Mica
Supplier name
Manufacturers
Operating in the eyewear industry, this company, established in 2006 and located in Yiwu, Zhejiang province, excels in manufacturing an extensive array of glasses, including wooden, plastic, and metal sunglasses, alongside optical frames and accessories. With a mission to enhance aesthetic appeal and provide superior vision protection, the firm is dedicated to innovation, quality assurance, and efficient customer service.
With a focus on western European and North American markets, they are actively expanding into other international territories such as Oceania and South America. Their substantial capital assets exceeding $10 million support a vast manufacturing capability, covering over 20,000 square meters. The company adheres to rigorous international quality standards and maintains a comprehensive inspection system to ensure customer satisfaction with each product.
Their diverse product range includes trendy designs for various customer preferences, and they provide OEM services, catering to individual branding and customization requests. As they continue to evolve with the market trends, the company's commitment to providing cost-effective solutions and innovative eyewear remains unwavering. For more detailed information about their products and services, they encourage prospective clients to visit their website or get in touch directly for personalized inquiries.
Not available
Supplier name
Manufacturers
This supplier is a recognized leader in the eyewear industry, primarily focusing on the manufacturing of high-quality sunglasses. With a foundation built on over 15 years of experience, they have successfully collaborated with more than 200 businesses, including renowned fashion brands and wholesalers.
The company prides itself on its commitment to quality and innovation, offering a diverse range of customizable products. Their portfolio includes eco-friendly sunglasses crafted from recycled materials, ensuring style meets sustainability. This supplier also excels in providing bespoke manufacturing services, allowing clients to create unique eyewear designs tailored to their brand image.
Their extensive offerings include floating sunglasses ideal for water activities, stylish sunglasses, and various frame options made from durable materials such as BPA-Free PC and 100% recycled ocean plastic. Additionally, they provide personalized logo customization, which enhances the branding potential for their clients.
Recognizing the importance of professional support, this supplier ensures a seamless process for businesses from initial inquiry to mass production. Their technical expertise and dedicated service help clients navigate through the complexities of eyewear manufacturing, delivering products that meet international standards of quality and design.
For those interested in exploring further, please visit their website or contact their knowledgeable team for assistance and details regarding their products and services.
Blender <em>Sunglasses</em>
Supplier name
Wholesalers
Engaging in the eyewear market, this supplier focuses on providing innovative protective lenses tailored for modern digital lifestyles. Their offerings include specialized blue light glasses, sunglasses, and night driving glasses, all crafted with care to ensure optimal eye protection and enhanced visual comfort.
With a commitment to quality, the supplier creates proprietary lenses that not only block harmful blue light but also deliver vibrant color clarity. The designs are inspired by the needs and preferences of the modern consumer, aiming to blend functionality with aesthetic appeal. They understand that eyes are crucial to well-being, especially in an age dominated by screens. The products significantly reduce eyestrain, making them ideal for individuals who spend extended hours on digital devices.
In addition to their focus on blue light protection, the range includes high-quality polarized sunglasses and specialized night driving glasses. Each collection is designed to appeal to a variety of styles and needs, catering to a wide audience that prioritizes both health and fashion in eyewear. The supplier emphasizes the importance of eye protection and the risks associated with UV and blue light exposure, positioning their products as essential accessories for every lifestyle.
For a closer look at their impressive product line or to learn more about the benefits of their eyewear solutions, interested parties are encouraged to visit their website or make direct contact for personalized assistance.
Lumin, Prospek, Mira, Ilumin
Supplier name
Manufacturers
This supplier is a leader in the eyewear industry, boasting a history that stretches back to 1833. Renowned for its craftsmanship, the brand offers a diverse range of sunglasses that marry functionality with iconic design elements. Known for its military-grade sunglasses, it has earned a reputation for producing eyewear that meets rigorous specifications, making it a choice for both professionals and fashion enthusiasts.
Throughout its long-standing history, the supplier has innovated the eyewear manufacturing process, ensuring every piece embodies quality and style. Whether it’s the Original Pilot or the Saratoga, each frame is crafted to offer not only protection from the sun but also a statement of elegance and sophistication.
Their product line features a variety of lens colors and frame styles, appealing to customers who seek both classic and contemporary designs. The collection includes polarized, gradient, and colored lens sunglasses, ensuring there’s something for every taste.
With options for outdoor activities like hiking, golfing, and fishing, the supplier understands the needs of adventurous consumers. Additionally, they offer sunglasses tailored for different demographics, from teens to seniors, reflecting their commitment to accommodating various lifestyles.
With a focus on quality materials and innovative designs, this supplier is dedicated to providing products that stand the test of time. For further information about their extensive offerings, visiting the website or contacting directly is highly encouraged.
Not available
Supplier name
Wholesalers
Humps Optics is a key player in the eyewear industry, focusing on providing fashionable yet functional sunglasses tailored for adventurous individuals. With a design philosophy rooted in functionality, each product ensures durability and style, making them perfect for those who dare to explore the great outdoors.
Their collection includes a variety of frame styles for both men and women, each crafted to meet the demands of an active lifestyle. The sunglasses are not only designed to protect against harmful UV rays but also to enhance the wearer's style, ensuring they look great on every journey.
Beyond eyewear, Humps Optics extends its offerings to include accessories like ski and snow goggles, blue light glasses, and headwear such as beanies. They also provide apparel options, including t-shirts, creating a diverse range of products that cater to a fashion-forward audience.
Committed to eco-friendliness and community support, Humps Optics integrates sustainable practices into their operations while giving back to the community. They invite enthusiasts and potential customers to explore their collections and discover the perfect eyewear that suits their unique style.
For more detailed information and to browse their full range of products, potential clients are encouraged to visit the website or make direct contact.
Humps Optics
Supplier name
Wholesalers
This supplier is a prominent player in the wholesale retail industry, focusing on a diverse array of products such as sunglasses, reading glasses, and complementary accessories. With over 25 years of experience, they have established a reputation for providing reliable service and competitive pricing.
Their extensive catalog makes it easy for retailers to select styles that sell well, ensuring that customers have access to high-quality products at significant discounts. The supplier regularly updates its inventory, showcasing new arrivals and seasonal best-sellers that cater to various consumer preferences, from classic to trendy designs.
In addition to eyewear, they also offer an array of wholesale hats featuring popular insignia, including Christian designs and emergency response themed styles. This supplier understands the value of variety and quality, ensuring that retailers can meet the needs of their customers effectively.
The product line extends to include oil lighters, packaged for convenience and retail appeal, along with lighter displays that enhance sales opportunities. With a strong focus on customer service, the supplier provides direct communication channels, assisting with any queries or special requests. Bulk discounts further incentivize purchase volumes, fostering long-term partnerships in the wholesale market.
For additional information, product inquiries, or to obtain pricing details, potential customers are encouraged to visit the website or contact the knowledgeable staff who are eager to assist. This commitment to service ensures efficient shopping experiences and satisfying retail solutions.
Koss, Mcafee, Buff, Columbia, Facet, Graham
Related products
Cycling Sunglasses
Increasing
208.5%
Growth
Buyers choose these for eye protection from sun, glare, wind, and debris during outdoor rides, making them a practical add-on for fitness and commuting use. The $18–$27 price point fits impulse buys and entry-level purchases, broadening conversion potential and enabling cross-sells with cycling accessories
Glasses
Increasing
164.1%
Growth
Broad, everyday-use appeal and low friction price points ($12–$20) make this a strong add-on and impulse category. Buyers respond to both function and style, supporting multi-unit orders, gifting, and frequent refreshes across colors, designs, and materials—driving repeat purchases and a wide assortment strategy
Ray Bans
Increasing
100.9%
Growth
Iconic branded sunglasses with strong style recognition and everyday utility tend to convert well because buyers view them as both a fashion statement and a durable UV-protection accessory. The typical price range of $145–$202 supports premium positioning and can lift average order value, with opportunities to cross-sell cases, cleaning kits, and expedited shipping
Polarized Sunglasses
Increasing
185.8%
Growth
Driven by glare reduction and clearer vision in bright conditions, this item appeals to buyers for driving, beach days, and everyday outdoor use, with style as a secondary draw. The $13–$20 price range fits impulse and add-on purchases in eCommerce carts, widening conversion opportunities across a broad audience and frequent replacement scenarios
Blue Light Glass
Decreasing
-1.3%
Growth
Buyers seek these for screen-time comfort and style, with perceived benefits like reduced glare and eye fatigue. The $10–$19 price point supports impulse buys, bundles, and gifting, and broad, unisex appeal makes assortment simple (multiple frame styles/colors, no prescription complexity)
Gucci Sunglasses
Increasing
54.4%
Growth
Luxury-branded eyewear with strong logo recognition attracts buyers seeking status, style, and UV protection at an attainable luxury price point. The $110–$249 range supports both self-purchase and gifting, with high perceived value and broad fashion appeal across age groups
Reading Glasses
Decreasing
-13.3%
Growth
Reliable, replenishment-driven demand from buyers with age-related close-up vision needs. Purchases are often repeat or multi-unit because pairs are easily misplaced or needed across home, work, and travel
Leopard Print Sunglasses
Increasing
110.7%
Growth
Animal-print frames offer a bold, fashion-forward statement at an accessible $12–$16 price point, driving impulse add-ons and quick conversion. The distinctive pattern stands out in thumbnails and social feeds, pairs easily with summer outfits and travel looks, and is giftable—useful for boosting cart size through bundles and upsells
Rose Gold Glasses
Increasing
16.8%
Growth
Buyers are drawn to the rose gold aesthetic for its stylish, on-trend look and giftability, making this an easy catalog add that can drive impulse buys. The $14–$25 price point supports low-friction purchases and upsells, appealing for both self-use and gifting without heavy consideration
Sunglasses & Eyewear
Increasing
147.1%
Growth
Broad, year-round appeal driven by style and practical eye protection, plus strong giftability at an accessible $15–$49 price point. Lightweight, low shipping cost, and largely one-size fit support conversions and bundles (cases, cleaning kits)
Ski Goggles
Decreasing
-105.9%
Growth
Buyers want clear visibility and eye protection from UV, wind, and snow, plus anti-fog performance and a comfortable, helmet-compatible fit. At a $15–$38 price point, this sits in a budget-friendly lane suitable for impulse buys, add‑ons, and gifts; offering adult/youth sizes, multiple lens tints, and OTG-friendly options broadens appeal
Branded Sunglasses
Increasing
13.3%
Growth
Strong buyer interest comes from everyday sun protection and fashion appeal, amplified by brand recognition and perceived quality. Broad audience and frequent replacement/loss sustain demand; the $33–$111 price band supports mid-tier positioning with room for upsells (cases, cleaners) and variants across styles and colors
Blue Light Glasses
Increasing
50.6%
Growth
At a $13–$24 price point, this is an easy add-to-cart accessory with broad appeal to buyers who spend long hours on phones and computers. The perceived benefit is reduced eye strain from screen exposure, making it attractive to workers, students, and gamers, while style variety helps it double as a fashion buy
Maui Jims
Increasing
124.4%
Growth
Premium, polarized sunglasses in the $209–$319 range appeal to buyers seeking high-clarity, glare-reducing lenses, full UV protection, and a premium lifestyle aesthetic. Strong brand recognition and perceived quality support higher AOVs and repeat purchases; conversion typically benefits from high-quality imagery, clear fit guidance, and easy lens/frame variant selection
Wood Sunglasses
Increasing
57.8%
Growth
Distinctive natural aesthetic and eco-forward appeal make these attractive to style-conscious and sustainability-minded buyers. Lightweight comfort and unique grain patterns help them stand out from plastic/metal alternatives, while the $15–$27 price point supports impulse buys and giftability in an eCommerce store without heavy consideration or returns risk
Designer Sunglasses
Increasing
67.3%
Growth
Strong year-round utility with heightened summer appeal: buyers want UV protection and on-trend style/status in a single accessory, making this an easy add-to-cart and outfit completer. The $16–$116 range supports both entry and mid-tier positioning, enabling bundling and upsell paths without pricing out casual buyers
Clear Lens Glasses
Decreasing
-16.8%
Growth
Broad appeal at an impulse-friendly $9–$15 price point makes this an easy add-on and giftable accessory. Buyers pick these up as an affordable style piece for everyday wear, photos, and outfits, with unisex appeal and broad age reach
Women's Sunglasses
Increasing
40.6%
Growth
Driven by both style and sun protection, this accessory earns frequent impulse buys at the $12–$17 price point. Buyers often own multiple pairs and replace lost or scratched ones, sustaining repeat demand
Ray Ban Sunglasses
Increasing
93.6%
Growth
Recognized premium eyewear with strong brand equity; buyers seek it for iconic style plus functional UV protection, supporting steady demand at a $120–$197 price point. Broad unisex appeal and timeless designs make it a reliable add to assortment
Gaming Glasses
Increasing
3.9%
Growth
Blue-light filtering eyewear that reduces eye fatigue during long gaming sessions is a comfort-driven purchase buyers seek out. At $12 - $24, it hits impulse and gift price points, appeals across PC/console audiences, photographs well for conversion, and is compact and inexpensive to ship
