Vitamins & Supplements Market Trends, Forecast & Insights [2025]
Last updated Jul 29, 2025
Broad, year-round demand driven by buyers seeking everyday wellness support, filling nutritional gaps, and maintaining immunity, with strong repeat-purchase behavior and subscription potential. The $10–$18 price band fits add-on and multi-unit baskets, helping lift AOV without heavy price resistance, and a wide assortment by format and need-state enables easy differentiation in an eCommerce store.
Seasonal high hits in November as buyers prepare for colder months; with the current month in August, it’s a good time to list, secure inventory, and optimize pages so ranking and reviews build by October. Plan value packs or multi-buys to capture replenishment traffic, and schedule promotions for late October–November to ride peak interest.
Seasonal
Peak month: November

Product details
Key details
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$13
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$10 - $18
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High Month NovemberLow Month April
Dropship products for Vitamins & Supplements
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Calcium Vitamins D3 K2 B12 Glucosamine Supplement
USD $9.59

Men Supplements Vitality Energy Boost Performance
USD $12.86

Premium Digestive Enzyme Supplements for Adults
USD $7.46

Men's Multivitamin Supplements for Energy and Immunity
USD $7.68

Portable 3 Compartment Pill Organizer for Vitamins
USD $3.4

Apple Cider Vinegar Detox Vitamins for Health
USD $8.24

Biotin Collagen Keratin Vitamins for Hair Growth
USD $14.92

Sugar Free Hydrolyzed Collagen Gummies with Vitamins
USD $12.02

NAD Plus Supplements with Quercetin and Resveratrol
USD $9.89

Women's Health Supplements for Curves and Firmness
USD $12.3

Joint Health Sciatic Nerve Pain Relief Supplements
USD $10.85

Glutathione Collagen Antioxidant Supplements for Radiant Skin
USD $10.49
Top suppliers for “Vitamins & Supplements”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
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About
Brands
Supplier name
Wholesalers
Operating within the health and nutrition industry, this supplier is dedicated to delivering the highest quality nutritional supplements and health foods. Renowned for its extensive selection and unbeatable prices, they stand out as a top-rated provider in the United States.
This outlet combines a large inventory of trusted name-brand products with a knowledgeable team of NAFC certified nutrition coaches. Their non-commission staff is trained to assist customers in navigating the overwhelming number of choices available in today's marketplace, ensuring that individuals find the right products tailored to their health goals.
Customers appreciate the face-to-face interaction with experts who are eager to share their knowledge and help make informed decisions. The commitment to top-tier customer service plays a crucial role in establishing long-lasting relationships with health-conscious consumers.
Furthermore, this supplier focuses on creating an inviting shopping experience where patrons can feel confident in their purchases. By continuously engaging with their community through social media platforms, they keep clients updated on promotions, health tips, and product announcements.
Known for being one of the best-rated nutritional supplement and vitamin stores in Arizona, they strive for 100% customer satisfaction. They invite anyone looking to improve their health to visit their locations or reach out for personalized guidance and support. For more information, please visit the website or contact directly.
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Supplier name
Wholesalers
Established in 1959, this supplier specializes in health, beauty, and nursery products, offering an extensive catalog of reputable brands to retail markets in the United Kingdom, Ireland, and globally.
With a commitment to quality, the supplier integrates strong product and packaging design capabilities with a worldwide sourcing network supported by stringent quality assurance measures. Their product portfolio features a diverse range of items, including personal care, health supplements, and nursery essentials, ensuring that retailers can meet the varying demands of their customers.
The company's operational efficiency is a cornerstone of its success. A flexible logistics and supply chain management system allows for prompt deliveries, often within 24 to 48 hours, directly to stores or central warehouses. Moreover, their dedicated salesforce is equipped to manage branch orders and merchandising effectively across the UK and Ireland.
Dedicating themselves to customer satisfaction, they strive to be the partner of choice for both retailers and suppliers. Upholding high standards of quality, they consistently seek to enhance their products and processes while demonstrating social and environmental responsibility. For further inquiries or details about their offerings, interested parties are encouraged to visit the website or contact them directly.
Baylis & Harding, Heathcote & Ivory, Safe & Sound, My Vitamins, Clairol, Foreo, Nioxin, Jack Black, Braun, Philips, Bulldog, Leapfrog, Tommee Tippee, Fila, Honeywell, Revlon, Ted Baker, Vtech, Wahl, Scholl<span class="list-helper-toggle-more-text"> and <a href="#">68 more</a></span><span class="list-helper-more-text d-none">, Wella, Twist, Carmex, Vicks, Cantu, Hawaiian Tropic, Wet Ones, Hot Tools, Noughty, Urbanista, Lansinoh, Nuk, Dreamgenii, Nuby, Wilkinson Sword, Marvis, Spontex, Murrays Beauty, La Moda, 7Th Heaven, Altruist, Audisol, Betteryou, Bio Ionic, Bleach London, Bubble T, Calypso Suncare, Cbd By British Cannabis, Childs Farm, Clinisept, Dr Browns, Dr Teal's, Eco Tools, Elegant Touch, Emu Oil, Emuology, Eylure, Faith In Nature, Gehwol, Go2, Intelex Heatables, Intimina, Junior Macare, Kedley Supports, Licensed Gift, Love Ocean, Meridiana Bathroom, Mybio, Nails Inc., Nicky Clarke, Ordo, Petite Piccolo, Pharmaceutical Packaging, Raw Naturals, Sanctuary Spa, Sanjo Accessories, Shockwaves, Silvikrin, Skin Generics, Tanrevel, Tq Beauty, Ty Toys, Upper Canada, Vapourlites, Vitamin Store, Waken, Wetbrush, Winter Warmers</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Wholesalers
This enterprise is a leader in the wholesale and liquidation sector, offering a comprehensive range of products tailored for resale markets. With a strong foundation since 1999, the company has built a reputation for reliability and customer satisfaction, catering to diverse retailers from discount stores to e-commerce platforms.
Their extensive inventory includes health and beauty essentials, household supplies, seasonal items, and electronics, all available for purchase in bulk. Clients can take advantage of significant discounts, especially on larger orders, making it an attractive proposition for businesses looking to optimize their inventory and maximize profit margins.
The firm also prioritizes customer support, ensuring a smooth purchasing experience with fast shipping and secure transactions, reinforcing their commitment to serving resellers effectively. With a focus on high-quality items and a user-friendly online shopping experience, they invite prospective customers to explore their offerings further.
For those interested in learning more about specific products or bulk purchasing options, visiting their website or contacting their sales team directly will provide additional insights and assistance.
Keranique, Covergirl, L'oréal, Maybelline, Revlon, Batiste, Sally Hansen, Suave, Garnier Fructis, Discount Wholesalers Inc
Supplier name
Manufacturers
Engaged in the pet supply industry, this organization focuses on providing a wide array of high-quality products for pet owners across Australia. The offerings cater to the diverse needs of dogs, cats, fish, birds, reptiles, and small animals, ensuring that pets receive the best care throughout their lives. The company's mission is to keep pets happy and healthy by providing top-notch products and knowledgeable service to pet owners nationwide.
With a network of almost 60 stores throughout Australia, this pet supply company prides itself on being a local and independent provider. The extensive product range includes nutrient-rich pet food, interactive toys, grooming supplies, health supplements, and various accessories, all carefully selected to meet the specific needs of different pet species and their life stages.
Customers can navigate a user-friendly online store that offers brands such as Black Hawk, NexGard, KONG, and Hill's Science Diet. These brands are known for their reliability and quality, ensuring that pets get the best possible products. Whether for a playful puppy, a serene senior cat, or any other pet, the company’s curated selection makes it easy to find just the right item.
In addition to pet supplies, the company offers a variety of resources, including a blog with tips and tricks for pet care, making it a go-to hub for pet owners seeking advice and information. With Australia-wide delivery, flexible payment options like Afterpay, Humm, and Zip, and a commitment to exceptional customer service, this company stands out as a trusted choice for pet supplies.
For more information or assistance with your purchase, visit the website or reach out directly to the knowledgeable and animal-loving team.
Nexgard, Frontline, Seachem, Kong, Prodibio, Aristopet, Vetafarm, Kurgo, Kazoo, Green Valley Grains, Urs, Lickimat, Balanced Life, Blue Planet, Bainbridge, Anarchy, Black Hawk, Hill's Science Diet, Krabooz<span class="list-helper-toggle-more-text"> and <a href="#">1 more</a></span><span class="list-helper-more-text d-none">, Haypigs.</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Wholesalers
Engaged in the health and wellness sector, this company is committed to providing high-quality nutritional supplements and wellness products. Their extensive product range encompasses everything from protein powders and meal replacements to specialized health supplements tailored for various needs, ensuring they cater to a broad audience seeking to improve their overall well-being.
With a focus on innovation and quality, they feature products such as whey protein blends, vegan proteins, fat burners, and vitamins geared towards enhancing health and fitness goals. Their selections are meticulously curated, backed by positive customer reviews, and designed to address specific health concerns, from muscle recovery to weight management.
The company prioritizes customer satisfaction and offers promotional deals encouraging investment in health, such as discounts on orders exceeding a specified amount. With a commitment to rapid delivery and excellent customer service, they ensure that each shopping experience is pleasant and efficient.
For those seeking reliable nutritional support and wellness solutions, they provide detailed information regarding each supplement’s benefits. Customers are encouraged to explore their offerings further by visiting their website or reaching out directly for more information, allowing for a tailored approach to health and nutrition. Embrace a journey towards better health by choosing this supplier for your wellness needs.
Optimum Nutrition, Ghost, Prime, Ehp Labs, Faction Labs, Macro Mike, Muscle Nation, Inno Supps, Precision Nutrition, Switch Nutrition, Zombie Labs, Legit
Supplier name
Dropshippers
Operating within the health and wellness sector, this supplier is committed to empowering individuals on their fitness journeys through a comprehensive range of nutritional products. They offer innovative solutions designed to aid in weight management, enhance physical performance, and promote overall well-being. With a focus on quality and scientific validation, their products encompass meal replacements, protein shakes, snacks, and targeted nutritional supplements tailored to meet diverse needs. The supplier prides itself on fostering a supportive community, providing resources, and sharing expertise to help customers achieve their health and fitness aspirations. Their commitment to excellence is evident in their rigorous testing procedures and their dedication to customer satisfaction. Individuals seeking to improve their nutrition and fitness can connect directly through the website for additional resources and to explore personalized options that align with their goals. Whether you’re aiming to lose weight, build muscle, or simply maintain a healthy lifestyle, their extensive product line offers the necessary support to succeed. For more details about their offerings and community initiatives, please visit the website or contact them directly.
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Supplier name
Manufacturers
Operating within the dietary supplements industry, this company focuses on private labeling and offers a diverse range of stock and custom formulations tailored to meet the unique needs of its clients. With an established reputation for quality, they provide over 240 stock formulations that can be easily personalized under various brand names. This allows businesses to launch or expand their own brands with minimal upfront investment, making the process accessible and efficient.
Their offerings include vital dietary supplements such as vitamins, amino acids, minerals, and protein powders, highlighting a commitment to using only the best ingredients. The company also emphasizes innovation with custom formulations, allowing businesses to create exclusive products based on specific requirements. This flexibility means that clients can work together to refine existing products or develop completely new ones from scratch, ensuring that every item aligns with their vision and objectives.
With over 200,000 square feet of warehousing space and a dedicated fulfillment facility, they ensure timely and efficient distribution for their distributor and retailer partners. Their commitment to quality is backed by certifications and rigorous standards, including FDA registration and inspection, showcasing their dedication to maintaining a high level of safety and efficacy.
For those interested in learning more about starting or expanding their own brand, or for inquiries regarding their extensive range of products, please visit their website or contact them directly to explore the opportunities available.
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Supplier name
Manufacturers
In the dynamic supplement manufacturing industry, a prominent entity has carved a niche by specializing in high-quality vitamins and nutraceuticals. They understand the critical role that reliable manufacturing partners play in the success of businesses within this competitive market.
With over a decade of industry experience, this manufacturer has established a solid reputation, driven by competitive pricing, rapid turnaround times, stringent quality control measures, and exceptional customer support. Their extensive inventory boasts over 100 premium dietary supplements, ensuring they meet a wide spectrum of business needs.
Their product offerings encompass a diverse array of forms, including vitamin capsules, powders, tablets, soft gels, liquids, lotions, and creams. The company prides itself on its specialty in private-label products that include nutrition supplements, sports nutrition products, hair and beauty items, weight loss aids, herbal supplements, and skin care solutions.
As a certified GMP contract manufacturer, they provide comprehensive custom formulation services, guiding clients from initial stock products to bespoke formulations. The state-of-the-art manufacturing facility supports operations from bottling and encapsulation to label design, product labeling, custom packaging, and drop shipping.
Located in Draper, UT, their GMP and FDA-registered facility guarantees the delivery of high-quality supplements with swift turnaround times and attractive pricing. Understanding the unique challenges retailers and wholesalers face, they are committed to partnering with clients to build successful nutrition brands.
To explore their offerings and learn more about how they can support your business’s growth, visit their website or reach out directly for further information.
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Supplier name
Manufacturers
Operating in the nutritional supplement industry, this manufacturer stands out for its dedication to private labeling and contract manufacturing. Their advanced facilities are equipped to handle the diverse needs of retailers and businesses, ensuring top-notch quality across production processes.
They offer a wide range of products including softgels, capsules, tablets, and liquids available in various packaging options, such as plastic bottles and blister packs. This supplier is committed to sustainability, providing eco-friendly packaging solutions that appeal to environmentally-conscious consumers.
In addition to manufacturing, they support clients with marketing solutions, package design, and comprehensive business development assistance, making them a valuable partner in the nutraceutical market. Their reputation is built on delivering products that meet stringent quality standards, verified through rigorous testing and quality control protocols.
Whether businesses are established or in the startup phase, this organization welcomes the opportunity to fulfill demanding packaging needs with their state-of-the-art manufacturing prowess. Their ultimate goal is to help clients succeed by offering exceptional products and personalized customer care.
For more details about their offerings or to explore partnership opportunities, interested parties are encouraged to visit the website or reach out to them directly.
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Supplier name
Manufacturers
Engaged in the nutraceutical sector, this manufacturer excels in the production of nutritional supplements, vitamins, and dietary products including bulk capsules and tablets. With over two decades of experience, they have been a trusted partner for companies looking to develop private-label formulations.
Located in the scenic Pacific Northwest, they operate under NSF CGMP certification, ensuring the highest standards of quality in vitamin manufacturing. The company's commitment to environmental stewardship is evident through its practices that respect the pristine surroundings in which they operate. With competitive pricing and expedited shipping options worldwide, they cater to both retail and professional brands in the pet nutrition arena as well.
Their mission is to empower entrepreneurs by facilitating the creation of custom supplement formulas that align with individual client visions. They invite interested parties to tour their state-of-the-art facility and consult with experienced agents who can provide insights and assistance for starting new vitamin lines.
As a privately held entity, the organization takes pride in its legacy of honesty, hard work, and perseverance—qualities that resonate deeply within its operational ethos. For more details about their offerings or to request a quote, interested individuals are encouraged to visit their website or connect directly with their sales team. Partnering with this manufacturer is the first step toward achieving success in the health and wellness market.
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