Vitamins & Supplements Market Trends, Forecast & Insights [2025]
Last updated Jul 29, 2025
Broad, year-round demand driven by buyers seeking everyday wellness support, filling nutritional gaps, and maintaining immunity, with strong repeat-purchase behavior and subscription potential. The $10–$18 price band fits add-on and multi-unit baskets, helping lift AOV without heavy price resistance, and a wide assortment by format and need-state enables easy differentiation in an eCommerce store.
Seasonal high hits in November as buyers prepare for colder months; with the current month in August, it’s a good time to list, secure inventory, and optimize pages so ranking and reviews build by October. Plan value packs or multi-buys to capture replenishment traffic, and schedule promotions for late October–November to ride peak interest.
Seasonal
Peak month: November
Product details
Key details
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$13
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$10 - $18
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High Month November
Low Month April
Dropship products for Vitamins & Supplements
Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more
Portable Dustproof Pill Organizer for Vitamins and Supplements
USD $6.65
Calcium Vitamins D3 K2 B12 Glucosamine Supplement
USD $12.67
Apple Cider Vinegar Detox Vitamins for Health
USD $8.24
Sugar Free Hydrolyzed Collagen Gummies with Vitamins
USD $12.02
Portable 3 Compartment Pill Organizer for Vitamins
USD $6.35
Collagen Gummies with Biotin Zinc and Vitamins
USD $10.25
Women's Health Supplements for Natural Curves
USD $10.17
Men Supplements Vitality Energy Boost Performance
USD $7.83
AILKE Skin Glow Serum with Glutathione and Vitamins
USD $22.18
Men's Hair Growth Vitamins for Thicker Fuller Hair
USD $9.1
Rectangle Medicine Box 6 Grids Vitamins Storage Case
USD $4.8
Top suppliers for “Vitamins & Supplements”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
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In the competitive wellness industry, this company stands out as a premier manufacturer dedicated to producing store brand vitamin and nutritional supplements. Recognized as a top player in the sector, they offer a robust portfolio of private label programs that are trusted by thousands of retailers across the United States and internationally.
The company focuses on delivering exceptional value to its partners, employing a full turnkey approach in contract manufacturing. By taking a product from concept to finished goods, they ensure a seamless experience, allowing clients to optimize their wellness brands effectively. Their deep expertise and commitment to quality make them a reliable choice for retailers looking to enhance their product offerings in the health and wellness space.
With a firm belief in the importance of consumer wellness, the company dedicates itself to innovation and excellence in vitamin and nutritional supplement production. Their leadership is evident in the industry standards they set, catering to an evolving marketplace while adhering strictly to quality assurance protocols.
For those interested in exploring partnership opportunities or learning more about their extensive product range, the company encourages visiting their website or reaching out directly for additional insights.
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Operating within the healthcare sector, this distinguished supplier has made a significant impact in the field of medicated confectionery and nutritional supplements. With roots dating back to 1817, the organization has amassed over two centuries of experience, combining tradition with modern innovation.
Their diverse product offerings range from flavorful medicated lozenges to gummy vitamin supplements, emphasizing a commitment to making healthcare accessible, enjoyable, and effective for consumers. The supplier's facility, located in the South West of England, is fully equipped for the development, manufacturing, packing, testing, and distribution of high-quality healthcare products.
Proud to be part of the Mondelēz International family of companies, they uphold rigorous standards of quality, evidenced by their FSSC and MHRA accreditations. These certifications reflect their dedication to producing reliable products in a market where trust is paramount.
The organization also excels in fostering partnerships, allowing for the development of private label and niche premium brands tailored to the unique needs of UK and International customers. Through honesty, reliability, and a focus on quality, they build lasting relationships that enhance both client and consumer satisfaction.
Whether seeking innovative solutions for competitive markets or looking to expand brand offerings, this supplier stands ready to assist. For comprehensive information about their products and services, interested parties are invited to visit the website or reach out directly for more engagement.
Bassetts Vitamins, Potter’s Cough Pastilles
Supplier name
Wholesalers
Operating within the health and nutrition industry, this supplier is dedicated to delivering the highest quality nutritional supplements and health foods. Renowned for its extensive selection and unbeatable prices, they stand out as a top-rated provider in the United States.
This outlet combines a large inventory of trusted name-brand products with a knowledgeable team of NAFC certified nutrition coaches. Their non-commission staff is trained to assist customers in navigating the overwhelming number of choices available in today's marketplace, ensuring that individuals find the right products tailored to their health goals.
Customers appreciate the face-to-face interaction with experts who are eager to share their knowledge and help make informed decisions. The commitment to top-tier customer service plays a crucial role in establishing long-lasting relationships with health-conscious consumers.
Furthermore, this supplier focuses on creating an inviting shopping experience where patrons can feel confident in their purchases. By continuously engaging with their community through social media platforms, they keep clients updated on promotions, health tips, and product announcements.
Known for being one of the best-rated nutritional supplement and vitamin stores in Arizona, they strive for 100% customer satisfaction. They invite anyone looking to improve their health to visit their locations or reach out for personalized guidance and support. For more information, please visit the website or contact directly.
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In the burgeoning health and wellness sector, this supplier excels in the innovative production of gummy vitamin supplements. Initially embraced by children, these products have garnered widespread acceptance among adults due to their appealing taste and convenient dosage form.
The rise of gummy vitamins reflects an evolving consumer preference for enjoyable and easily consumable health supplements. This evolution has established gummy vitamins as a fast-growing category within the vitamin segment, significantly influencing market dynamics. With an emphasis on repeat purchases driven by consumer satisfaction, this supplier recognizes the potential for businesses to include such products in their offerings.
Equipped with a state-of-the-art manufacturing unit in Himachal Pradesh, India, the supplier leverages advanced manufacturing techniques and infrastructure drawing from expertise in Europe and the USA. This positioning not only supports the production of gummy vitamins but also facilitates third-party and contract manufacturing services tailored for both domestic and international markets.
Beyond production, the supplier is dedicated to collaboration, acting as a business partner in addition to a healthcare advocate. With an array of services—including private labeling, customized gummy formulations, and adaptable packaging options—they aim to provide comprehensive solutions that cater to various market needs.
To explore more about their innovative offerings and how they can assist in your business growth, visiting their website or establishing direct contact is highly recommended.
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Supplier name
Wholesalers
Established in 1959, this supplier specializes in health, beauty, and nursery products, offering an extensive catalog of reputable brands to retail markets in the United Kingdom, Ireland, and globally.
With a commitment to quality, the supplier integrates strong product and packaging design capabilities with a worldwide sourcing network supported by stringent quality assurance measures. Their product portfolio features a diverse range of items, including personal care, health supplements, and nursery essentials, ensuring that retailers can meet the varying demands of their customers.
The company's operational efficiency is a cornerstone of its success. A flexible logistics and supply chain management system allows for prompt deliveries, often within 24 to 48 hours, directly to stores or central warehouses. Moreover, their dedicated salesforce is equipped to manage branch orders and merchandising effectively across the UK and Ireland.
Dedicating themselves to customer satisfaction, they strive to be the partner of choice for both retailers and suppliers. Upholding high standards of quality, they consistently seek to enhance their products and processes while demonstrating social and environmental responsibility. For further inquiries or details about their offerings, interested parties are encouraged to visit the website or contact them directly.
Baylis & Harding, Heathcote & Ivory, Safe & Sound, My Vitamins, Clairol, Foreo, Nioxin, Jack Black, Braun, Philips, Bulldog, Leapfrog, Tommee Tippee, Fila, Honeywell, Revlon, Ted Baker, Vtech, Wahl, Scholl<span class="list-helper-toggle-more-text"> and <a href="#">68 more</a></span><span class="list-helper-more-text d-none">, Wella, Twist, Carmex, Vicks, Cantu, Hawaiian Tropic, Wet Ones, Hot Tools, Noughty, Urbanista, Lansinoh, Nuk, Dreamgenii, Nuby, Wilkinson Sword, Marvis, Spontex, Murrays Beauty, La Moda, 7Th Heaven, Altruist, Audisol, Betteryou, Bio Ionic, Bleach London, Bubble T, Calypso Suncare, Cbd By British Cannabis, Childs Farm, Clinisept, Dr Browns, Dr Teal's, Eco Tools, Elegant Touch, Emu Oil, Emuology, Eylure, Faith In Nature, Gehwol, Go2, Intelex Heatables, Intimina, Junior Macare, Kedley Supports, Licensed Gift, Love Ocean, Meridiana Bathroom, Mybio, Nails Inc., Nicky Clarke, Ordo, Petite Piccolo, Pharmaceutical Packaging, Raw Naturals, Sanctuary Spa, Sanjo Accessories, Shockwaves, Silvikrin, Skin Generics, Tanrevel, Tq Beauty, Ty Toys, Upper Canada, Vapourlites, Vitamin Store, Waken, Wetbrush, Winter Warmers</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Wholesalers
This company operates within the veterinary sector, dedicated to providing high-quality wholesale products for animal healthcare. Established in 1993, it has built a solid reputation over 30 years of service, ensuring comprehensive support for veterinarians, agricultural co-ops, and pet health stores.
The wholesaler is proudly South African, committed to offering innovative solutions and exceptional customer service. The knowledgeable team focuses on understanding the specific needs of clients in the animal healthcare industry, delivering value through service, price, and expert advice.
With a vast range of products that includes solutions for companion animals, large animals, wildlife, and more, the company stands out as a one-stop shop for veterinary needs. Its branches in Johannesburg, Mooi River, and George provide nationwide coverage, ensuring timely and efficient delivery of essential healthcare products.
As industry experts, they are closely associated with both the South African Veterinary Council and the Medical Control Council, reinforcing their commitment to ethical practices and compliance.
Clients can expect to find everything necessary for animal health, including food, vitamins, vaccines, and veterinary accessories. The firm continuously adapts and expands its inventory to meet the evolving demands of the market.
For further details and inquiries, interested parties are encouraged to visit the website or contact the team directly for assistance.
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Wholesalers
This enterprise is a leader in the wholesale and liquidation sector, offering a comprehensive range of products tailored for resale markets. With a strong foundation since 1999, the company has built a reputation for reliability and customer satisfaction, catering to diverse retailers from discount stores to e-commerce platforms.
Their extensive inventory includes health and beauty essentials, household supplies, seasonal items, and electronics, all available for purchase in bulk. Clients can take advantage of significant discounts, especially on larger orders, making it an attractive proposition for businesses looking to optimize their inventory and maximize profit margins.
The firm also prioritizes customer support, ensuring a smooth purchasing experience with fast shipping and secure transactions, reinforcing their commitment to serving resellers effectively. With a focus on high-quality items and a user-friendly online shopping experience, they invite prospective customers to explore their offerings further.
For those interested in learning more about specific products or bulk purchasing options, visiting their website or contacting their sales team directly will provide additional insights and assistance.
Keranique, Covergirl, L'oréal, Maybelline, Revlon, Batiste, Sally Hansen, Suave, Garnier Fructis, Discount Wholesalers Inc
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Engaged in the pet supply industry, this organization focuses on providing a wide array of high-quality products for pet owners across Australia. The offerings cater to the diverse needs of dogs, cats, fish, birds, reptiles, and small animals, ensuring that pets receive the best care throughout their lives. The company's mission is to keep pets happy and healthy by providing top-notch products and knowledgeable service to pet owners nationwide.
With a network of almost 60 stores throughout Australia, this pet supply company prides itself on being a local and independent provider. The extensive product range includes nutrient-rich pet food, interactive toys, grooming supplies, health supplements, and various accessories, all carefully selected to meet the specific needs of different pet species and their life stages.
Customers can navigate a user-friendly online store that offers brands such as Black Hawk, NexGard, KONG, and Hill's Science Diet. These brands are known for their reliability and quality, ensuring that pets get the best possible products. Whether for a playful puppy, a serene senior cat, or any other pet, the company’s curated selection makes it easy to find just the right item.
In addition to pet supplies, the company offers a variety of resources, including a blog with tips and tricks for pet care, making it a go-to hub for pet owners seeking advice and information. With Australia-wide delivery, flexible payment options like Afterpay, Humm, and Zip, and a commitment to exceptional customer service, this company stands out as a trusted choice for pet supplies.
For more information or assistance with your purchase, visit the website or reach out directly to the knowledgeable and animal-loving team.
Nexgard, Frontline, Seachem, Kong, Prodibio, Aristopet, Vetafarm, Kurgo, Kazoo, Green Valley Grains, Urs, Lickimat, Balanced Life, Blue Planet, Bainbridge, Anarchy, Black Hawk, Hill's Science Diet, Krabooz<span class="list-helper-toggle-more-text"> and <a href="#">1 more</a></span><span class="list-helper-more-text d-none">, Haypigs.</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Wholesalers
Engaged in the health and wellness sector, this company is committed to providing high-quality nutritional supplements and wellness products. Their extensive product range encompasses everything from protein powders and meal replacements to specialized health supplements tailored for various needs, ensuring they cater to a broad audience seeking to improve their overall well-being.
With a focus on innovation and quality, they feature products such as whey protein blends, vegan proteins, fat burners, and vitamins geared towards enhancing health and fitness goals. Their selections are meticulously curated, backed by positive customer reviews, and designed to address specific health concerns, from muscle recovery to weight management.
The company prioritizes customer satisfaction and offers promotional deals encouraging investment in health, such as discounts on orders exceeding a specified amount. With a commitment to rapid delivery and excellent customer service, they ensure that each shopping experience is pleasant and efficient.
For those seeking reliable nutritional support and wellness solutions, they provide detailed information regarding each supplement’s benefits. Customers are encouraged to explore their offerings further by visiting their website or reaching out directly for more information, allowing for a tailored approach to health and nutrition. Embrace a journey towards better health by choosing this supplier for your wellness needs.
Optimum Nutrition, Ghost, Prime, Ehp Labs, Faction Labs, Macro Mike, Muscle Nation, Inno Supps, Precision Nutrition, Switch Nutrition, Zombie Labs, Legit
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Manufacturers
This supplier is a key player in the dietary supplements and cosmetics industry, providing a wide range of custom formulations tailored to meet client needs. With an emphasis on quality, they offer products such as vitamins, sports nutrition supplements, and skincare solutions designed for various health requirements.
The company boasts a private laboratory facilitating the development of unique formulas. Clients can request tailored formulations, and they offer flexibility in modifying existing products, including changes in aroma, taste, and packaging. Their commitment to quality extends to using high-grade raw materials and maintaining rigorous testing standards in third-party laboratories.
Among their product offerings are specialized items aimed at supporting digestion and immunity, such as herbal-based capsules that promote gut health and boost the immune system. The supplier also provides body creams with joint-relieving properties and facial creams that enhance the skin's natural beauty through effective moisturization.
Additionally, the company supports clients in navigating the complex landscape of regulatory documentation necessary for launching food products and cosmetics within the EU and other markets. Expert assistance is available throughout the development process, including product testing, registration, and labeling compliance.
To explore more about their extensive product range and collaboration opportunities, interested parties are encouraged to visit their website or contact them directly for detailed discussions.
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