Fishing Rods Market Trends, Forecast & Insights [2025]
Last updated Jul 29, 2025
Broad appeal for outdoor recreation, gifting, and hobby upgrades keeps demand steady, with the $39–$84 price band hitting entry-to-mid tiers that convert well and support bundling. Buyers typically compare length, power/action, and material; clear spec guides and images reduce returns. Stock a mix that covers beginners and casual anglers, plus a few upgrade options, and consider protective cases and simple kits to raise AOV.
Seasonality peaks in July; in August, expect tail-end summer demand but start tightening inventory and use light promotions to move remaining stock. Plan next year’s buy by May to be ready a couple of months before peak. Cross-sell line, lures, and tackle, and package carefully to prevent damage on longer items, which helps avoid costly returns.
Seasonal
Peak month: July

Product details
About the product
Fishing rods are essential tools for anglers, designed to cast and retrieve fishing line and lure with precision. This product class encompasses a variety of types, including spinning, baitcasting, and fly rods, each catering to specific fishing techniques and buyer preferences, making it a versatile addition to any online retail offering.
Key details
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$57
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$39 - $84
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High Month JulyLow Month November
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Top suppliers for “Fishing Rods”
Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more
Supplier name
Country
Supplier type
About
Brands
Supplier name
Wholesalers
In the highly specialized fishing tackle sector, this supplier stands out as a premier destination for fishing enthusiasts. With a commitment to quality and customer satisfaction, they offer a comprehensive array of fishing gear, including rods, reels, lures, and terminal tackle tailored for various fishing experiences.
The team behind this marketplace consists of passionate anglers with decades of experience, ensuring that every customer receives expert advice and curated product selections designed to enhance their fishing adventures. They recognize that whether you are a seasoned fisherman or a beginner, having the right equipment is essential for success on the water.
From innovative tackle solutions to reliable fishing accessories, this supplier ensures a diverse product range to meet the varying needs of different species such as walleye, salmon, bass, and trout. Not only do they aim to equip customers with top-notch products, but they also strive to create a community of like-minded fishing aficionados who share tips, experiences, and enthusiasm for the sport.
Additionally, they take pride in their exceptional customer service, providing a shopping experience that is both pleasant and efficient. To discover exclusive offers and the latest arrivals, customers can easily navigate their online platform. For those seeking to deepen their fishing knowledge or find specific items, this supplier welcomes inquiries through their website or direct contact channels.
Okuma, Fishusa
Supplier name
Liquidators
This company is positioned within the fishing supplies industry, focusing on delivering a wide array of fishing equipment tailored to meet the varied needs of enthusiasts and businesses alike. With a strong commitment to quality assurance, they offer an impressive selection of products including fishing rods, reels, hooks, and lures.
The firm showcases an extensive inventory catering to both recreational and professional anglers, ensuring that all products meet high standards of performance and reliability. They prioritize customer satisfaction and provide a straightforward purchasing process, encouraging both individual customers and dealers to engage with their offerings. By understanding the demands of the fishing community, they constantly update their stock with new items and clearance deals, making it easier for customers to find exactly what they need.
Additionally, their commitment to affordability can be seen through flexible shipping options and bulk purchase incentives, promoting an accessible shopping experience. Customers can feel confident in the quality of each item, with guarantees against mechanical defects. As a one-stop shop for fishing supplies, this company invites interested parties to explore their extensive catalog either through their website or by reaching out directly for further assistance.
Not available
Supplier name
Manufacturers
This supplier is a prominent player in the fishing tackle industry, serving anglers with a wide variety of fishing gear and accessories for over 42 years. Their extensive product selection caters to both novice and seasoned fishermen, ensuring that every fishing experience is enhanced with top-notch equipment and accessories.
Focused on quality and customer satisfaction, this supplier is known for its commitment to providing innovative products that meet the diverse needs of fishers in Northern California. From fishing reels and rods to specialized tackle, their offerings encompass the essentials to ensure successful fishing outings.
With a recognition for excellence, this supplier is not only about selling products but also engages with the fishing community by offering tips, techniques, and insights through various video content. Customers can find valuable information regarding seasonal fishing strategies and recommended gear, making it easier for them to enjoy their fishing adventures fully.
Moreover, with convenient locations and personalized service, this supplier ensures that anglers receive the best recommendations tailored to their individual styles and preferences. The emphasis on user experience is further highlighted by exclusive discounts and special offers available to their valued customers.
The commitment to being a one-stop-shop for all fishing-related needs sets this supplier apart in the marketplace. For more detailed information on their expansive inventory or to discover exclusive deals, interested parties are encouraged to visit their website or contact their customer service directly.
Shimano, Z-Man, St Croix, Ak Tungsten
Supplier name
Wholesalers
This supplier operates within the outdoor equipment industry, focusing extensively on rod building components and fishing gear for both recreational and professional use. Their product offerings are extensive, ranging from high-quality guide kits to specialized blanks tailored for various fishing applications. They pride themselves on the quality of their products, ensuring that each item meets the highest standards and provides exceptional performance on the water.
In addition to their product line, they emphasize customer service, offering support to help customers choose the right equipment and components for their specific needs. Their commitment to quality and reliability has made them a trusted name among fishing enthusiasts and industry professionals. Customers appreciate the vast selection and competitive pricing, making it easy to find everything needed for successful fishing adventures.
With a dedication to continuous improvement and customer satisfaction, they also offer educational resources such as tutorials and guides for building custom rods. Their mission is to empower anglers of all skill levels to pursue their passion confidently, supported by quality tools and equipment.
To explore their full range of products or for any inquiries, customers are encouraged to visit their website or contact them directly for personalized assistance. Making high-quality outdoor equipment accessible is their priority, and they look forward to supporting the fishing community.
Fuji, Alps, Rainshadow, Forecast
Supplier name
Wholesalers
In the competitive fishing industry, this family-run business stands out by providing a wide array of high-quality fishing gear designed for enthusiasts and professionals alike. They focus on offering affordable prices without compromising product quality, ensuring that customers can equip themselves with reliable gear for their fishing adventures.
The supplier's product range includes fishing reels, rods, lines, hooks, weights, and a variety of accessories, all meticulously sourced to meet the diverse needs of anglers. Whether it's for catfishing or recreational fishing, their commitment to excellence ensures every product meets high performance standards, making every fishing experience enjoyable and successful.
Additionally, they pride themselves on customer service, offering easy access to their products through their user-friendly website. With shipping options that cater to different needs, including a flat rate for most orders and special incentives for larger purchases, the company ensures that shopping for fishing gear is both convenient and cost-effective.
For those interested in local shopping, they encourage customers to check out the 'Where to Buy' section on their website, promoting support for local shops while providing additional purchasing options. Their strategic approach not only enhances customer satisfaction but also fosters a sense of community among fishing enthusiasts.
To learn more about their extensive product offerings or to stay informed on new arrivals and special deals, explore the website or reach out directly for personalized assistance.
Abu Garcia, Brushmaster
Supplier name
Wholesalers
This supplier specializes in the fishing tackle industry, providing a vast array of products tailored for both amateur and professional anglers. Their extensive inventory ranges from fishing rods and reels to a variety of baits and fishing lines, catering to diverse fishing styles and preferences.
With a commitment to quality, they source popular and effective brands, ensuring that customers have access to reliable gear for their fishing expeditions. The supplier's range of fishing lines, including monofilament, fluorocarbon, and braided options, meets the varied needs of anglers, whether for freshwater or saltwater fishing.
In addition to fishing gear, they offer a selection of apparel and accessories, designed to enhance the fishing experience. From tournament gear and tackle boxes to outdoor clothing, they equip customers with everything they need for a successful outing.
The supplier is dedicated to customer satisfaction, providing guidance and recommendations for choosing the right products. Information and assistance are readily available through their website, which features detailed product descriptions and a buying guide, ensuring anglers can make informed decisions.
For anyone looking to elevate their fishing experience, this supplier provides a unique destination for high-quality tackle and expert advice. Customers interested in exploring their offerings further are encouraged to visit their website or reach out with inquiries.
Abu Garcia, Daiwa, Lucky Craft, Okuma, Pflueger, Rapala, Shimano, Berkley, Maxima, Seaguar, Sunline, G Loomis
Supplier name
Wholesalers
This supplier operates within the fishing tackle industry, specializing in high-quality rods and fishing lines. Their extensive product range includes specialized fishing rods designed for catfish and crappie fishing, focusing on maximum performance and durability. With the commitment to innovation, they aim to enhance the angler's experience, offering products that combine cutting-edge materials with thoughtful design.
The rods are crafted using advanced materials such as S-Glass, ensuring lightweight yet robust performance for both freshwater and saltwater fishing. The supplier's range includes family-friendly products suitable for all experience levels, from novice to expert anglers. Features like premium EVA foam handles and stainless steel guides are integrated to provide optimal sensitivity, control, and comfort during use.
Additionally, their high-visibility fishing lines ensure anglers can easily track their bait and provide superior strength and abrasion resistance. Committed to unmatched customer care, the supplier prides itself on rapid order processing and shipping, often within 24 hours. Feedback from anglers is encouraged to continually improve their offerings.
For those interested in exploring the full array of angling products or seeking assistance, the supplier invites you to visit their website or contact them directly for more information. Their goal is to cater to fishing enthusiasts worldwide with exceptional products and outstanding support.
Big Cat Fever, Hellcat
Supplier name
Wholesalers, Manufacturers
Within the rod building and tackle crafting industry, this supplier stands out as the world's leading provider of rod building supplies. Dedicated to offering only the highest quality components, they cater to both hobbyists and professional rod builders. Their extensive range includes everything from rod blanks and guides to customized kits designed to make rod building more accessible and enjoyable for everyone, regardless of skill level. Their expert support team is always available to help customers with their builds, ensuring a satisfying experience every time. Additionally, the company hosts both online and in-person rod building classes, offering valuable hands-on training from seasoned instructors. These educational programs further solidify their commitment to advancing the craft of rod building within the community. Customers can rely on receiving secure transactions and a 30-day satisfaction guarantee, reflecting the company’s dedication to quality and customer satisfaction. They also offer various promotions and rewards through their newsletter subscription, providing additional value to their loyal clientele. For more information, please visit the website or contact directly.
Florida Fishing Products, Aftco, Okuma, Snake Brand, Fuji, Rio, Sage, American Tackle, Calstar, Cashion, Clear Creek, Crb, Cfx Grips, Engel Coolers, Livingston Rod Co., Mhx, Mud Hole, Pacific Bay, Phenix<span class="list-helper-toggle-more-text"> and <a href="#">4 more</a></span><span class="list-helper-more-text d-none">, Point Blank, Rec, Redington, V-Line</span><span class="list-helper-toggle-less-text d-none"> <a href="#">less</a></span>
Supplier name
Manufacturers
Operating within the retail sector, this company offers a comprehensive selection of products that cater to outdoor enthusiasts, homeowners, and hobbyists alike. From hunting and shooting gear to lawn and garden supplies, customers can find everything necessary to enhance their adventures and everyday life.
The store features an extensive variety of items spanning multiple categories. Hunting aficionados can discover attractants, treestands, and optics, while garden enthusiasts can find a myriad of tools, fertilizers, and landscaping supplies. The emphasis is on quality and reliability, ensuring that customers receive products that meet their high standards.
Additionally, this retailer caters to pet owners with a dedicated section for pet food, health, and accessories and farmers through their selection of livestock and farm supplies. Sustainability and responsible sourcing are also prioritized, reflecting the company's commitment to good living and community support.
As part of their customer-centric approach, they offer occasional promotions and rebate programs, reaffirming their dedication to providing value. The company encourages all potential customers to browse the diverse product offerings available both in-store and online. For further details, prospective buyers are invited to visit the website or contact the team directly with any inquiries.
Ariens, Bestway, Noble Outfitters, Outdoor Revival
Supplier name
Manufacturers
Operating within the fishing supply industry, this business distinguishes itself by providing a comprehensive array of quality products tailored for fishermen of all skill levels. Their extensive inventory includes everything from baitcasting and spinning reels to an impressive selection of lures and accessories designed to enhance fishing experiences.
With a commitment to customer satisfaction, this supplier ensures that anglers have access to the latest innovations and technologies in fishing gear. Their offerings cover various niches, including specialized rods such as deep drop and kite fishing rods, as well as unique lure options like vertical jigs and soft plastic baits. This allows customers to find exactly what they need for their fishing adventures.
In addition to their product diversity, this supplier also emphasizes convenience through a user-friendly shopping experience. Customers can easily navigate the online store and find essential items organized into clear categories. Special promotional sales and clearance events further enhance the shopping experience, providing value to customers.
For those interested in enhancing their fishing setups or exploring new gear, this supplier is a trusted source in the market. For more information about their products, visit the website or reach out directly to their customer service team.
Daiwa, Shimano, Costa, Z-Man, Blackfin, Magbay
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