Mens Underwear Market Trends, Forecast & Insights [2025]

Last updated Jul 29, 2025

Men's underwear is a staple in the apparel market, providing comfort and style for a wide range of buyers. With a typical selling price range of $20 to $39, sellers can offer a quality product that appeals to budget-conscious customers seeking both everyday basics and fashionable options. As the peak seasonal demand occurs in December, now is an advantageous time for sellers to consider adding men's underwear to their eCommerce store in preparation for the upcoming shopping season. This product's consistent demand year-round also ensures that sellers can maintain steady sales outside of the peak months.

Seasonal Peak month: December

Product details

Key details

Avg. Sell price
$24
Selling price range
$19 - $32
Seasonality

High Month December

Low Month April

Relative Interest

Interest Change Interest Trend

Growth

Seasonality

Monthly Interest

High Month Dec

Low Month Apr

Key details

Product Category
Men's Clothing
Avg. Sell price
$24
Selling price range
$19 - $32
Seasonality

High Month December

Low Month April

Dropship products for Mens Underwear

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the “Add to Import List” button to add them to your import list. Don’t have an account yet? Click here to find out more

Hot Men Quick Dry Short Mens Compression Running Tights Gym Fitness Sport Shorts Leggings Male Underwear

USD $4.66

New Men Quick Dry Short Mens Compression Running Tights Gym Fitness Sport Shorts Leggings Male Underwear

USD $0

Winter Fleece Tees Compression Thermal Underwear Warm Mens Skiing Sports Tops Long Sleeve Solid Running T-Shirts

USD $8.05

Mens Solid Transparent Tight Stockings Cock Sheath Pouch Pantyhose High Stretch Tight Shorts Erotic Sissy Underpants Underwear

USD $0

3Pcs Summer Men Vest Cotton Underwear For Mens Undershirt Transparent Shirts Male Tank Top Bodyshaper Fitness Wrestling Singlets

USD $0

1 PCS Professional Mens Cycling Underwear Shorts 4D Padded Bike Bicycle Undershorts MTB Liner Biking Underpants Cycling Shorts

USD $4

3PCS No Trace Cool Men Vest Tank Tops Underwear Mens Undershirt Shirts Male Bodyshaper Fitness sleeveless Men's Running Vest 5XL

USD $13.19

Mens Sexy Underwear Harness Pu Leather Studded Decor Harness BDSM Gay Upper Body Adjustable Bondage Harness Sex Fetish Clothing

USD $4.57

3pcs/lot Cotton Mens Underwear Sleeveless Tank Top Solid Muscle Vest Undershirts O-neck Gymclothing T-shirt men's vest Male 4XL

USD $8.99

Lemon 3pcs Men Underwear Boxer Fashion Sexy Underwear Antibacterial Soft Comfortable Underwear Brand Boxer Shorts Men's Panties

USD $10.37

3pcs/lot Cotton Mens Underwear Sleeveless Tank Top Solid Muscle Vest Undershirts O-neck Gym clothing T-shirt men's vest Male 4XL

USD $13.85

Mum New Jacquard Underwear Mum Large Size Brassiere Female Comfortable Gathering Underwear Mother Soft Non-steel Ring Underwear

USD $6.66

Top suppliers for “Mens Underwear”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name

Country

Supplier type

About

Brands

Supplier name

Manufacturers

This prominent player in the apparel industry focuses on delivering high-quality, durable American-sewn clothing and products. For nearly three decades, it has championed the cause of American workers while ensuring that each item reflects a commitment to excellence and ethical manufacturing practices. This veteran and woman-owned business takes pride in its union-organized operations that emphasize fair wages, comprehensive benefits, and support for the local economy. By sourcing products that are cut, sewn, and assembled entirely in the USA, they uphold strong principles of sustainability and quality. The diverse range of products includes everything from work shirts and casual wear to specialized items like safety clothing and winter gear, while maintaining a dedication to sourcing from reputable American manufacturers. The commitment to high manufacturing standards extends to partnerships with recognized brands known for their quality and reliability, ensuring that customers receive not only stylish but durable products. As they celebrate their 30th anniversary, they invite customers to join them in their mission of supporting American jobs and craftsmanship. Their physical store operates by appointment only, reflecting their adaptability in response to market changes. Customers can shop online anytime, access detailed product information and take advantage of special offers. To learn more about their offering and contributions, visit their website or get in touch directly.

Carhartt, New Balance, Thorogood, Round House, King Louie, Kit-Cat

Supplier name

Wholesalers

This supplier is a prominent player in the wholesale textile industry, focusing on an extensive selection of socks, underwear, thermal wear, and hosiery. Catering specifically to the trade, they provide a comprehensive range of products designed to meet the diverse needs of retailers, from shop owners to market traders. Their offerings include an impressive array of products spanning various categories, ensuring that clients can find suitable options for their customer base. The supplier prides itself on delivering competitive prices without compromising on quality. With a commitment to customer service, they have established strong relationships with their clientele by offering robust support, extensive stock availability, and next-day shipping services. This enables retailers to maintain well-stocked inventories and respond promptly to consumer demand. Furthermore, the company is dedicated to innovation, consistently updating its catalog with new products that reflect the latest trends and consumer preferences. They serve as a reliable source for high-demand items, including licensed character socks, thermal underwear, and various types of casual and functional footwear. The supplier's focus on affordability and quality has solidified its status as a trusted partner for retailers seeking to enhance their product ranges. For those interested in exploring their complete catalog or inquiring about specific products, a visit to their website or direct contact is encouraged.

Kato, Disney, Umbro, Kensington, Royal, Atlantis, First Steps, Keel Toys, Alishba, Aler, Cindy, Heat Holders, Silentnight, Stay Fresh, Washington, Rjm, Cooksmart, Feather Touch, Fresh Feel, Gaveno, Cavailia and <a href="#">11 more</a>, Gentle Grip, Handy, Hawkins, Heat Machine, I.l.c.k, Joanna Gray, Ks Brands, Man Basic, Pms, Silky, Sockshop <a href="#">less</a>

Supplier name

Wholesalers

In the thriving adult toys industry, this supplier stands out as a premier wholesaler, providing an extensive selection of products for both retail and online businesses. Established in 2000, the company has built a reputation for quality and reliability, offering everything from vibrators to bondage gear and sexual health products. Their dedication to customer service is evident through a knowledgeable support team ready to assist clients with inquiries about their offerings or specific needs. The supplier has implemented a tiered pricing structure, allowing customers to save significantly when purchasing in bulk. This flexible pricing model, combined with free shipping for certain order thresholds, highlights the supplier’s commitment to providing exceptional value to its clients. Furthermore, their dropshipping service is tailored for retailers looking to expand their product range without the burden of inventory management. This service allows customers to process orders seamlessly as the supplier handles the shipping directly to the end consumers, complete with discreet packaging. This supplier collaborates with numerous renowned brands in the market, ensuring access to top-quality products popular among consumers. Their dedication to innovation and customer satisfaction has positioned them as a trusted partner for adult toy retailers in the UK and beyond. Whether seeking to purchase wholesale or explore dropshipping options, clients are encouraged to visit the company's website or get in touch for further details.

Bathmate, Doc Johnson, Fleshlight, Tenga, Moonlight, Alive, Spectrum, Yes, Earthly Body, Bouncy Bliss, Bound, Bound To Play, Bound To Please, Furry Fantasy, Impound, Lelo, Loving Joy, Lubido, Joyrings, Mina and <a href="#">46 more</a>, Nasstoys, Nauti, Onmi, Precious Metals, Rev, Sliquid, Aneros, Electrastim, Fifty Shades Of Grey, Kheper Games, Leg Avenue, Ns Novelties, Satisfyer, Shots Toys, Spencer & Fleetwood, Adrien Lastic, Cloneboy, Intt, Seven Creations, Silexd, Svakom, Glyde, Amoreane, Back To Basics, Blush, Cobeco Pharma, Cut4Men, Dream Toys, Femintimate, Goldmax, Happy Rabbit, Jes Extender, Love Hamma, Mai Attraction, Male Edge, Mates, Mr Nori's, Morningstar Pharma, Naughty Originals, Nanma, Secret Play, Slube, Strap-On-Me, Touche, Toy Joy, Uberlube <a href="#">less</a>

Supplier name

Wholesalers

This supplier is a prominent player in the toy and game sector, offering a unique range of fidget products that serve both children and adults. Their focus on sensory play aligns with current trends in stress relief and mindfulness, making their offerings especially relevant in today's fast-paced environment. The product lineup includes various fidget spinners, cubes, and push pop toys, each designed to provide tactile satisfaction and improve concentration. These items are not only fun but also serve therapeutic purposes, appealing to educators, parents, and professionals seeking to promote mental well-being. This supplier stands out through its commitment to quality and customer satisfaction. They operate with a wholesale model, ensuring competitive pricing and great value for bulk purchases. With an intuitive shopping experience facilitated by their website, customers can easily find and order the products that meet their needs. For those interested in enhancing their product range with engaging, beneficial toys, they offer comprehensive support and information. Their team is ready to assist with any inquiries, and as such, they encourage potential customers to reach out through their website or directly for more personalized assistance. This supplier embodies a blend of innovative product offerings and dedicated customer service, making them a trustworthy partner in the toy and game industry.

Not available

Supplier name

Dropshippers, Wholesalers, Manufacturers

In the dynamic realm of shapewear and seamless lingerie, this supplier stands out as a distinguished manufacturer and provider. With over a decade of industry expertise, they have developed a comprehensive product range that includes shapewear, waist trainers, sauna suits, seamless lingerie, and yoga attire. Their commitment extends beyond just product quality; they strive to offer a one-stop service that combines design, manufacturing, and logistics to meet diverse customer needs. Notably, they support dropshipping and wholesale transactions, accommodating varying scales of orders. Uniquely, there is no minimum order quantity (MOQ) requirement, making it easier for businesses of all sizes to access their products. Additionally, they offer customization services to meet specific branding and style requirements, ensuring customers receive solutions that align closely with their individual market demands. Their packaging can be tailored to each order, reinforcing their dedication to customer satisfaction. This supplier is not only focused on product excellence but also emphasizes secure and efficient transactions, providing options for payment through major platforms. They pride themselves on a robust logistics network capable of delivering products worldwide, ensuring that no matter the location, customers receive their orders promptly and securely. For those seeking to partner with a leader in quality shapewear and committed customer service, this supplier represents an ideal choice. For more information, prospective partners are encouraged to visit their website or reach out directly.

Yume Slim

Supplier name

Liquidators

Operating within the wholesale and liquidation industry, this online marketplace provides a vast selection of products to cater to various business needs. With an inventory covering electronics, office furniture, fashion, and general merchandise, they ensure a comprehensive shopping experience for bulk buyers, resellers, and individual purchasers alike. Their platform stands out for offering overstock and returned items, sourced from well-known retailers, at competitive prices. Customers can find detailed product descriptions, pricing information, and convenient purchasing options through their user-friendly website. The marketplace is committed to providing prompt customer service, with direct contact options available for inquiries and support. To explore their extensive product offerings and learn more about their services, please visit the website or reach out directly.

Walgreens, Staples Canada, Newegg, Hudson's Bay, Indigo Books & Music, Costco Wholesale.

Supplier name

Wholesalers

This supplier is a key player in the marketplace industry, dedicated to providing a vast array of high-quality products across numerous categories including home appliances, electronics, fashion, furniture, and outdoor equipment. Their extensive inventory caters to various customer needs, ensuring that clients can find almost anything they require within their platform. With a strong focus on competitive pricing, the supplier aims to make quality products accessible to all consumers. Whether you're looking for the latest kitchen gadgets, stylish home decor, or fitness equipment, they consistently prioritize value and affordability. Their products are carefully sourced from reliable networks, ensuring that customers receive items that meet rigorous quality standards. Additionally, exceptional customer service is a cornerstone of their operations. The supplier values customer satisfaction and is dedicated to providing a seamless shopping experience. From prompt shipping services to responsive support channels, customers are encouraged to reach out for any inquiries or assistance they may need. For those interested in exploring the diverse selection of products, the supplier invites you to visit their website for more information or to make direct contact. With a commitment to excellence and a focus on customer needs, this supplier stands out in the competitive marketplace landscape.

Sandisk, Corsair, Canon, Epson, Logitech, Panasonic, Samsung, Sony, Xerox

Supplier name

Manufacturers

Long About: In the men's apparel sector, this supplier has pioneered a unique line of underwear designed specifically to enhance comfort and provide essential support. Their innovative approach integrates a patented drawstring support system that ensures optimal fit and minimal chafing, making it an ideal choice for active men. This brand has engineered its underwear with versatile applications in mind, including everyday wear, sports, and medical needs. The fabric selection and pouch design not only help maintain a cool environment during vigorous activity, but also offer support during recovery from surgery or for men dealing with specific medical conditions such as hernias or incontinence. With a commitment to quality, the products stand out in a crowded market, where many feel that comfort and support are often at odds. Each product variant maintains the same high standard of design, boasting features that cater to a variety of lifestyles. Men looking for a superior underwear experience are encouraged to explore the diverse range of options available. For further insights into the array of products offered, including customer testimonials and detailed product specifications, individuals are invited to visit the website or contact the supplier directly. This focus on customer experience and satisfaction underpins the brand's mission to support men effortlessly through their day-to-day activities.

Not available

Supplier name

Manufacturers

This supplier operates in the fashion industry, with a strong focus on men's swimwear and underwear tailored for the gay community. Established in Barcelona, they have quickly risen to prominence by embracing bold designs and high-quality materials that encourage self-expression and confidence among their clientele. Their extensive product range includes swimwear, sexywear, and sportswear, all crafted with the latest technologies to enhance comfort and aesthetics. Innovations such as pack-up and molded features aim to deliver the best fit and support, ensuring that wearers can showcase their uniqueness boldly. In addition to swim and underwear, the supplier offers casual and streetwear, allowing for versatility in style. They prioritize sustainable manufacturing practices and local production, reducing their environmental impact while supporting the local economy. The brand's commitment to quality control ensures that every item meets high standards before reaching customers' doors. The supplier champions diversity and aims to make all individuals feel confident in their own skin. With over 240 points of sale worldwide, their recognition in the market continues to grow. Whether you're looking to make a statement at the beach or feel comfortable at home, their collections provide stylish options for every occasion. Explore their full offerings by visiting their website or reaching out for more details.

Not available

Supplier name

Wholesalers

Decreasing

-52.8% Growth

The Viking Hoodie combines style and comfort, appealing to buyers interested in unique, thematic apparel. With a typical selling price range of $31 - $48, this product allows sellers to target a niche market while maintaining attractive margins

Socks

Decreasing

-5.6% Growth

Socks are a versatile and essential item that appeals to a wide range of buyers, making them an attractive product for sellers to consider for their eCommerce store. With a typical selling price range of $13 to $20, socks can cater to various budgets and preferences, whether for everyday use, fashion statements, or specialized purposes like athletic or thermal options

Boxers

Increasing

5.1% Growth

Boxers are an attractive option for sellers looking to expand their apparel selection, offering comfort and a variety of styles to meet buyers' preferences. With a typical selling price range of $18 - $33, these items provide a solid profit margin while appealing to buyers seeking quality underwear