Soft Plastic Bait Market Trends, Forecast & Insights [2025]

Last updated Dec 15, 2025
Common buyer appeal: popular with anglers due to low price, variety of colors/sizes and frequent repeat purchases, making it a consumable, impulse-friendly SKU that’s easy to bundle with terminal tackle or rods. Typical selling price of $6–$13 positions it as a low-ticket item with high velocity potential, low shipping cost and multiple margin opportunities through multi-packs, seasonal color mixes and cross-sells. Seasonality: annual peak in September — sellers should plan inventory and marketing a couple months earlier (stock and campaigns ready by July–August). Current month is December, so it’s off-season; consider clearance or bundled promotions now and use this time to finalize supplier terms, create seasonal listings, and line up summer inventory for the next peak.
Seasonal Peak month: September
About the product
Artificial silicone bait is a versatile product class designed primarily for fishing enthusiasts, offering various shapes, sizes, and colors to mimic the appearance and movement of live bait. This product class appeals to a wide range of buyers, from beginners to seasoned anglers, seeking effective and durable alternatives for enhancing their fishing experience.
Key details
  • $10
  • $7 - $13
  • High Month September
    Low Month January
Relative Interest
 
Seasonality
High Month Sep
Low Month Jan
Dropship products for Soft Plastic Bait

Browse these curated products from SaleHoo Dropship. If you have a SaleHoo Dropship account, simply click the "Add to Import List" button to add them to your import list. Don't have an account yet? Click here to find out more

Top suppliers for “Soft Plastic Bait”

Discover these curated supplier from SaleHoo Directory. If you have a SaleHoo Directory account, simply click the supplier name to get in touch with them. Don’t have an account yet? Click here to find out more

Supplier name
Country
Supplier type
About
Brands
Supplier name
 
Wholesalers
This supplier specializes in the fishing tackle industry, providing a vast array of products tailored for both amateur and professional anglers. Their extensive inventory ranges from fishing rods and reels to a variety of baits and fishing lines, catering to diverse fishing styles and preferences. With a commitment to quality, they source popular and effective brands, ensuring that customers have access to reliable gear for their fishing expeditions. The supplier's range of fishing lines, including monofilament, fluorocarbon, and braided options, meets the varied needs of anglers, whether for freshwater or saltwater fishing. In addition to fishing gear, they offer a selection of apparel and accessories, designed to enhance the fishing experience. From tournament gear and tackle boxes to outdoor clothing, they equip customers with everything they need for a successful outing. The supplier is dedicated to customer satisfaction, providing guidance and recommendations for choosing the right products. Information and assistance are readily available through their website, which features detailed product descriptions and a buying guide, ensuring anglers can make informed decisions. For anyone looking to elevate their fishing experience, this supplier provides a unique destination for high-quality tackle and expert advice. Customers interested in exploring their offerings further are encouraged to visit their website or reach out with inquiries.
Abu Garcia, Daiwa, Lucky Craft, Okuma, Pflueger, Rapala, Shimano, Berkley, Maxima, Seaguar, Sunline, G Loomis
Supplier name
 
Manufacturers
Operating within the fishing supply industry, this business distinguishes itself by providing a comprehensive array of quality products tailored for fishermen of all skill levels. Their extensive inventory includes everything from baitcasting and spinning reels to an impressive selection of lures and accessories designed to enhance fishing experiences. With a commitment to customer satisfaction, this supplier ensures that anglers have access to the latest innovations and technologies in fishing gear. Their offerings cover various niches, including specialized rods such as deep drop and kite fishing rods, as well as unique lure options like vertical jigs and soft plastic baits. This allows customers to find exactly what they need for their fishing adventures. In addition to their product diversity, this supplier also emphasizes convenience through a user-friendly shopping experience. Customers can easily navigate the online store and find essential items organized into clear categories. Special promotional sales and clearance events further enhance the shopping experience, providing value to customers. For those interested in enhancing their fishing setups or exploring new gear, this supplier is a trusted source in the market. For more information about their products, visit the website or reach out directly to their customer service team.
Daiwa, Shimano, Costa, Z-Man, Blackfin, Magbay
Supplier name
 
Manufacturers
This organization is a key player in the fishing tackle manufacturing industry, known for its extensive selection of high-quality fishing products. Offering everything from specialized baits and lures to essential fishing accessories, it caters to both amateur and professional anglers alike. With a commitment to innovation and performance, the supplier designs products that address the specific needs of fishing enthusiasts. The array of items available includes various types of lures, hooks, fishing rigs, and ice fishing tools, ensuring that anglers are well-equipped for their fishing adventures. The supplier prides itself on providing top-tier customer service, with a dedicated team ready to assist customers in selecting the right gear for their needs. Additionally, they offer shipping options for convenient purchasing. For anyone looking to enhance their fishing experience, this supplier provides not only products but also valuable resources and advice. For those interested in learning more about the product offerings or to place an order, visiting the website or reaching out directly is highly encouraged. Experience the difference in quality fishing tackle designed to elevate any fishing outing.
Catchmore, Grapentin
Supplier name
 
Manufacturers
Operating in the fishing equipment industry, this supplier is committed to providing anglers with a comprehensive selection of high-quality tackle and accessories. With a product range that includes everything from specialized lures and jigs to terminal tackle and rigging kits, they cater to the diverse needs of fishing enthusiasts and professionals. Their offerings encompass various types of fishing lures, including tuna lures, wahoo trolling lures, and inshore & freshwater lures, ensuring that customers can find the right tools for their fishing adventures. The supplier also provides essential accessories such as fishing swivels, hooks, storage solutions, and even fighting belts designed for durability and performance. The company prides itself on delivering quality products at competitive prices, complemented by a commitment to exceptional customer service. Positive feedback from satisfied customers affirms their reputation for reliability and timely delivery. Whether for deep-sea fishing or inshore trips, their tackle is designed to meet the specific demands of different fishing environments and techniques. For those looking to elevate their fishing game, this supplier offers not just products but also valuable resources, including guides on rigging and maintenance. Explore their extensive catalog to find the perfect items tailored to your needs. For more information, visit their website or reach out directly for inquiries and support.
Epic Fishing Co., Blue Water Candy Lures, Fish Razr
Supplier name
 
Wholesalers
The fishing industry is well-served by a supplier committed to providing a wide array of tackle and accessories that cater to enthusiasts of all levels. Specializing in products that enhance both the experience and success of fishing, this supplier offers a unique selection tailored for Australian freshwater and saltwater environments. From high-performing fishing reels to specialized lures and tackle, the product range ensures that individuals can find precisely what they need for their fishing endeavors. With brands recognized for their quality and reliability, every item available is designed to improve the effectiveness of fishing techniques.
Finesse, Swimerz, Dekoi, Toppu Mizzu, Rig Ezy, Artizan, Bstc, Captain Jack's
Supplier name
 
Wholesalers
In the travel accessories sector, this supplier is dedicated to crafting innovative, multifunctional bags that cater to the needs of modern travelers. Their extensive product range includes backpacks, totes, and duffels, designed to enhance your travel experience with both style and practicality. With a keen focus on quality and functionality, each product is thoughtfully engineered to accommodate various lifestyles, making them ideal companions for daily commutes, weekend getaways, or adventurous journeys. The combination of smart design and user-friendly features sets these bags apart in a competitive market. In addition to their commitment to quality, this supplier prioritizes sustainability. Many collections incorporate eco-friendly materials, inviting users to make responsible choices without compromising on style. This approach not only caters to environmentally-conscious consumers but also reflects the supplier's ethos of merging form with ecological responsibility. Customer satisfaction is paramount; positive reviews highlight the comfort and versatility of their products, with users praising the bags' ample space, sturdy construction, and thoughtful compartments that simplify organization. Whether you need a reliable laptop bag, a spacious travel duffel, or a stylish everyday backpack, this supplier offers functional solutions that adapt to your lifestyle. For those interested in exploring their offerings further, a wealth of information is available on the website. Potential customers are invited to reach out directly for inquiries about specific products or collaborations. Discover the perfect bag that seamlessly merges style with practicality.
Not available
Supplier name
 
Manufacturers
Operating in the restaurant equipment and foodservice industry, this supplier is recognized for its extensive catalog of high-quality kitchen solutions tailored to meet diverse culinary needs. Founded in 2000, the company has solidified its reputation as a trusted manufacturer and distributor, serving a global clientele. Their impressive range of products includes food preparation equipment, refrigeration solutions, baking tools, cooking appliances, and specially designed stainless steel items. Each product is crafted with precision and adheres to stringent safety and hygiene standards, with many receiving CE and ETL certifications. This commitment to quality is part of their broader mission to enhance operational efficiency for restaurants, bakeries, and food businesses. Additionally, the supplier boasts a team of skilled engineers capable of providing customized manufacturing solutions, ensuring that client specifications are met with utmost accuracy. Whether it's rapid prototyping or large-scale production, they have the resources to cater to unique business requirements. With over 20 years of experience, they also prioritize excellent customer service, demonstrating a dedication to supporting clients throughout their purchasing journey. Their global shipping capabilities further streamline the logistics process, ensuring that products arrive safely and on time. For more information about their offerings and how they can assist your kitchen operations, please visit their website or contact them directly for personalized assistance.
Not available
Supplier name
 
Wholesalers
Operating within the furniture industry, this family-run business has established itself as a key player with more than 25 years of experience. Known for its innovative and safe product designs, the company offers a comprehensive selection of furniture that includes beds, sofas, and versatile living room pieces. Their commitment to quality has earned accolades such as the Best Children’s Furniture Supplier for 2023 and 2024, showcasing their dedication to providing exceptional solutions for families. The company has also embraced sustainability, planting over 32,000 trees and offsetting more than 400 tons of CO2 emissions, reflecting their responsibility towards the environment. The product catalog features an extensive variety of options, catering to different aesthetic preferences and budgets. They provide furniture suitable for not just residential spaces but also for interior designers, landlords, and hotels. With a focus on customer satisfaction, their offerings highlight a balance of style, comfort, and functionality. As a reputable wholesaler, the business ensures prompt delivery throughout the UK, making it convenient for customers to access high-quality furniture. They invite interested parties to explore their extensive range online or reach out directly for more information on available products and stockist locations.
Disney, Birlea, Sleep Soul
Supplier name
 
Manufacturers
Operating in the dynamic toy industry, this supplier is dedicated to crafting high-quality soft toys that bring joy and comfort to children of all ages. With a passion for creativity, they offer an extensive range of plush animals and innovative doll designs that encourage imaginative play and nurturance. Their products are designed with meticulous attention to detail, ensuring that each toy is as unique as the child who loves it. The product line features adorable creatures such as soft elephants, charming monkeys, and whimsical unicorns, as well as a variety of interactive dolls that make perfect companions for young ones. Additionally, the supplier emphasizes safety and quality, adhering to stringent toy safety standards to create products that parents can trust. Whether it’s for a birthday gift or just to brighten someone's day, this supplier provides delightful options that are sure to enchant. With continuous innovation and a commitment to excellent customer service, they are poised to become a go-to source for retailers. For those interested in learning more about their unique offerings or exploring partnership opportunities, visiting their website or contacting them directly would provide valuable insights into the full spectrum of products available.
Douglas
Supplier name
 
Wholesalers
Operating within the wholesale apparel industry, this supplier has established itself as a leading provider of high-quality blank clothing for diverse age groups, from newborns to adults. With a vast selection of products, they cater specifically to clients looking for customizable clothing options. Their inventory includes an extensive range of blank t-shirts, sweatshirts, hoodies, and more, suitable for various occasions such as promotional events or personal projects. The versatility of their products allows for the application of screen printing, embroidery, and other customization techniques, making it easy for businesses and individuals to create unique apparel. The supplier’s commitment to quality and customer satisfaction is evident in their wide selection of attire sourced from reputable brands. Their offerings are designed to meet the needs of a variety of clients, including retailers, sports teams, and event organizers. In addition to their ready-made apparel, this supplier provides specialized services such as custom clothing manufacturing and private labeling. Whether it’s for school spirit wear, corporate branding, or personal gifts, they offer tailored solutions that ensure every client's vision can become a tangible product. For those interested in learning more about the comprehensive range of styles and colors available, or to understand their wholesale pricing structure, they encourage visits to their website or direct inquiries for personalized assistance.
Rabbit Skins, Lat Apparel, The Laughing Giraffe, Neil & David

Related products

Fishing Net
Decreasing
-50.4% Growth
Buyers choose this item as a basic angling essential to land fish safely and efficiently, making it appealing to both casual and frequent anglers. The accessible $15–$34 price point supports impulse buys and add‑ons, helping increase basket size without heavy consideration friction
Fishing Shirt
Decreasing
-68% Growth
Buyers choose this item for warm-weather performance and comfort: lightweight wear with breathable, quick-drying fabrics and sun coverage suited to fishing and other outdoor activities. The $20–$35 price point enables accessible entry, gifting, and add-on purchases, with broad appeal to anglers and casual outdoor buyers
Golf Tees
Decreasing
-39.9% Growth
Essential, low-cost consumables that buyers repeatedly replace due to breakage and loss, appealing to golfers across all skill levels. The $9–$15 price point makes them easy add-ons that can lift basket size, and the small, lightweight form factor keeps fulfillment simple
Fishing Apparel
Decreasing
-59.3% Growth
Buyers seek functional, water-friendly clothing for days on the water—sun protection, quick-dry comfort, and durability are the draw. The $17–$28 price tier fits impulse buys, gifts, and multi-unit orders, helping basket-building and repeat purchases without heavy price sensitivity
Fishing Tackle Kit
Decreasing
-4.8% Growth
Low-cost kit priced at $10–$14 typically attracts buyers as an affordable entry-level purchase, impulse add-on, or small gift — making it useful for sellers to drive volume, increase average order value through bundling, or offer as a low-risk stocking-stuffer item. Its low unit price favors high-turn strategies, simple product pages, and straightforward shipping/fulfillment that fit well in subscription boxes or accessory categories within an eCommerce store
Fishing Bait
Decreasing
-64.2% Growth
Essential consumable for anglers with clear, results-driven utility, making it a frequent replenishment purchase. The $7–$17 price point supports add-on and multi-unit orders, driving higher basket sizes
Fishing Tackle Set
Decreasing
-121.8% Growth
Appeals to beginners and casual anglers seeking a ready-to-use assortment, and to gift buyers wanting a practical, low-commitment option. The $18–$34 price point is impulse-friendly and supports bundling with fishing line, pliers, or small tackle storage to lift AOV
Golf Bag
Decreasing
-42.9% Growth
Buyers look for this to carry and protect clubs while organizing accessories, prioritizing durability, comfort, and style. It’s a regular upgrade item and a popular gift, supporting steady demand across entry to mid-tier price points; typical selling prices of $70–$199 allow clear good-better-best positioning without heavy price resistance
Fishing Rod
Decreasing
-51% Growth
Buyers seek this for summer leisure and outdoor recreation, with broad appeal to beginners and casual enthusiasts. The $35–$70 price band captures entry-level demand and gift purchases while remaining accessible for upgrades, supporting steady conversion without high consideration cycles
Golf Glove
Decreasing
-57.4% Growth
Essential, repeat-purchase accessory driven by grip, comfort, and fit; buyers often replace due to wear and sweat, supporting multi-buys and replenishment. Low price point ($14–$24) encourages add-to-cart behavior and bundling with balls, tees, and apparel
Rangefinder
Increasing
30.2% Growth
Handheld distance-measurement device that attracts buyers for accuracy, portability and practical uses in outdoor sports, home projects or gifting; works well as a mid-priced tech add-on or upsell. Typical selling price: $50–$143, positioning it between impulse gadgets and specialty gear
Digital Fish Scale
Increasing
141.5% Growth
Low-ticket (USD 10–25) handheld weighing device that appeals to buyers seeking a practical tool for fishing, outdoor trips, or as an inexpensive gift/stocking stuffer. Typically interesting because it’s affordable, function-driven, and pairs well with outdoor, angling, and sporting accessory assortments—makes a useful add-on or impulse purchase in checkout funnels
Fishing Reels
Decreasing
-49.1% Growth
Essential gear for anglers with broad appeal, driving purchases for upgrades, replacements, and better performance. The accessible $26–$68 price range supports impulse buys and bundling with line, tackle, and rods, while offering enough variation (freshwater/saltwater, different capacities) to cover multiple buyer needs and increase cart size
Fishing Reel Set
Decreasing
-69.8% Growth
Broad appeal at an accessible $30–$50 price point makes this an easy add-to-cart for beginners, casual anglers, vacationers, and gift purchases. It fits well as an entry-level option in an eCommerce store, drives attachment sales with complementary items (line, lures, tackle), and serves as a replacement/backup purchase for existing hobbyists, supporting repeat buys and bundles
Fishing Hooks
Decreasing
-59.6% Growth
Essential, consumable tackle with steady replacement cycles. Buyers replenish often due to loss, dulling, and breakage, and many keep multiple sizes on hand
Callaway Golf
Decreasing
-46% Growth
Recognizable golf brand products are attractive to buyers for perceived performance, trust, and giftability, with a broad addressable base from casual players to avid golfers. The $21–$93 price band suits accessories and smaller gear, enabling add‑on purchases and bundles that lift AOV while keeping entry prices accessible
Golf Cart
Decreasing
-40.3% Growth
Appeals to buyers for convenient, low‑noise mobility on courses and private properties, plus light utility use for hauling gear and passengers. Considered a high‑ticket purchase with strong accessory attach potential (covers, windshields, lighting, storage, lift kits), creating repeat sales and higher basket sizes
Fishing Tackle
Decreasing
-57% Growth
Buyers are drawn to these small, replenishable accessories because they’re frequently lost or worn, encourage experimentation, and are often purchased in multiples. The $10–$29 price point supports impulse buys, add‑on placement, and bundling, while the compact form factor is shipping‑friendly and easy to merchandise with high SKU variety to capture broad preferences
Fishing Knife
Decreasing
-36.2% Growth
An essential angling tool for filleting, bait prep, and cutting line, driving consistent interest from active anglers and gift buyers. The $14–$30 price point supports impulse and add‑on purchases, making it a high‑conversion, low‑consideration SKU
Fishing Lures
Decreasing
-53.2% Growth
Buyers choose these to improve catch rates and experiment with different presentations; they also frequently replace lost or worn items, supporting steady repeat purchases. The $10–$20 price point fits impulse add-ons and multi-unit baskets, making them reliable AOV boosters with cross-sell potential alongside tackle essentials
Feedback