Discover Trending and
High Growth Fragrance & Perfume Products
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Yankee Candle
Increasing
84%
Growth
A widely recognized scented candle that buyers choose for home fragrance, ambiance, and gifting. The $15–$25 price band sits squarely in common gift and add-to-cart thresholds, supporting strong conversion and broad appeal across an eCommerce store
Colognes
Increasing
77.1%
Growth
Appeals as an affordable luxury and a reliable gift purchase, attracting buyers for personal use and holiday gifting. Broad demographic reach and recognizable branding drive consideration, with a typical online selling range of $19–$72 supporting accessible entry points and upsell opportunities
Oil Burner
Increasing
77.1%
Growth
Appeals to buyers seeking affordable home fragrance and ambiance, with strong giftability for housewarmings and holiday exchanges. The $10–$18 price point fits impulse and add-on carts, while bundling with essential oils or wax melts can lift AOV
Fragrances
Increasing
62.4%
Growth
Strong buyer pull driven by gifting and self-purchase: people buy these for personal identity and as easy, thoughtful gifts. The $20–$60 price range hits an accessible sweet spot, supporting impulse buys and affordable gifts, with broad appeal and repeat purchase behavior
Dior
Increasing
2.4%
Growth
Prestige designer branding with high recognition and gift appeal drives strong buyer interest, especially for accessible entry-price items in the $38–$129 range. The brand’s aspirational value supports healthy conversion and willingness to pay, making it attractive for gift-focused assortments and upsells
Fragrance Oils
Increasing
1.2%
Growth
Broad appeal and frequent repurchase: buyers use these for scenting candles, soaps, diffusers, and DIY projects, and they typically explore multiple scents. The $10–$19 price point supports impulse purchases, bundling, and gift sets, while the compact, lightweight form keeps shipping costs low and margins attractive for an eCommerce store
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